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The Buzz In Natural

SupplySide Global Edition!
November 20, 2025
WholeFoods Magazine Staff

Check out these buzz-worthy highlights from SupplySide Global, including awards from WIN and the Natural Choice Awards: Ingredient Edition.


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Merchandising Insights

Succession

Three independent natural products retailers take us on their transition journey.
November 20, 2025
Jay Jacobowitz, President & Founder, Retail Insights

Explore the experiences of three independent natural retailers who have made a successful transfer of ownership. 


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What's Selling: November/December 2025

What’s Selling is a monthly review of the best-selling natural and organic products determined from unit sales at natural products stores across the U.S.
November 19, 2025
WholeFoods Magazine Staff

What natural products are driving sales from coast to coast? Find out!


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Making a Difference, Paying it Forward

“It’s inspiring to see how far we’ve come and to see so many strong women leading.”
November 19, 2025
Maggie Jaqua, Content Director

Celebrating the leaders who uplift others, champion gender equity, and shape the future of our industry.


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3 Keys to Improving the Healthspan of Pets

Research shows that minimizing exposure to a common toxin found in pet food can go a long way toward extending the life of our furry friends.
November 19, 2025
Scott Steinford, Founder, Trust Transparency Consulting

Natural products retailers have an opportunity to educate pet parents on the pet aging process and in turn create loyal customers.


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Herb of the Month: Sweet Annie

Around the world, this herb has been used for digestive support and more.
November 17, 2025
Jeffrey Burke, ND, MH, CNC, CHS

In the past decade, increasing evidence has demonstrated the broad therapeutic potential of the herb Sweet Annie. 


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2026 Trends

Inside the Breakthrough Trends Spotted at BITE

Get the scoop on standout trends, including sustainable skincare, science-driven beauty, and more.
November 14, 2025
Nancy Trent

Standout trends at BITE included sustainable skincare that nurtures both skin and the planet, science-driven beauty, restorative nighttime rituals, intimate wellness, and global impact. 


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A stethoscope on an American flag symbolizing healthcare in the USA.

An Opportunity Awaits: Redefining Healthy Before It’s Too Late

How must an industry committed to wellness through a healthy diet, clean air and water, and dietary supplementation respond to 50+ disparate strategies being imposed on more than 341 million citizens?
November 5, 2025
Karen Howard, CEO and Executive Director of Organic & Natural Health Association

Members of the natural products industry can, and must, support legislators in their efforts to improve health outcomes in measurable and meaningful ways. Read on for key insights.


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2026 Trends

Innovation, AI, and a Record Retailer Turnout Define NACDS Total Store Expo 2025

Check out top trends from the retail pharmacy industry show.
October 24, 2025
Nancy Trent

From AI-driven merchandising to premium preventive care, NACDS 2025 underscored the shift from reactive health to proactive wellness. 


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From Concept to Connection: Newtopia Now

The natural products industry show puts emerging wellness brands center stage.
October 15, 2025
Nancy Trent

From revitalizing beverages to plant-forward foods, clean skincare, and thoughtful essentials, the emerging natural brands on display at Newtopia Now are redefining wellness with innovation, integrity, and purpose.


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