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Home » Topics » Columns

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The United States of Health

Building Bridges to Opportunity
February 1, 2026
Karen Howard, CEO and Executive Director of Organic & Natural Health Association

The interconnection of our issues in the natural products industry, whether you are a retailer, consumer, supplement manufacturer, or a farmer, requires conversation. 



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Op-Ed

Recriminalization Extension Buys Time, But Hemp Needs Certainty

There was hope that the hemp industry and regulators could come together for market clarity. What the market didn’t expect, however, was that regulators would fight dirty.
January 29, 2026
Scott Mazza, Co-founder of Vitality CBD and Certified Headies

Get updated on the actions that could eliminate 95% of the current hemp market, a $28 billion industry supporting more than 300,000 jobs across the country.



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Marketing Veblen in Today's Economy

Why price, prestige, and perception still sell.
January 21, 2026
Nancy Trent

In an era defined by economic uncertainty, one truth remains remarkably consistent: People still want what signals value, status, and meaning, sometimes because it costs more.


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Menopause and the Microbiome

When Hormones Dip, Microbes Shift
January 21, 2026
Clare Fleishman, MS RDN and International Probiotics Association

Explore how modifying the microbiota may help rebalance the microbiome and improve menopause-related outcomes.


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Merchandising Insights

Looking Back, and Forward: 2025 - 2026

What better way to understand what happened in natural during 2025 and what will happen in 2026 than to ask those on the front lines? Independents covering the four corners of the country weigh in. Good news abounds!
January 16, 2026
Jay Jacobowitz, President & Founder, Retail Insights

Independent retailers reflect on 2025 to predict what the new year has in store for the industry. 


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The Buzz In Natural: Hemp, Soil Health & More

A roundup of thought-provoking posts we saw on social media!
January 16, 2026
WholeFoods Magazine Staff

Industry leaders share updates on hemp advocacy, consumer safety, and reflections on food and immunity.



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Publisher's Letter

Fresh Look for an Old Friend

Our new logo and tagline better represents our forward-thinking approach: WholeFoods Magazine, a full-service media company.
January 16, 2026
Heather Wainer

Check out what's new and what's next at WholeFoods Magazine!


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What's Selling: January/February 2026

What’s Selling is a monthly review of the best-selling natural and organic products determined from unit sales at natural products stores across the U.S.
January 16, 2026
WholeFoods Magazine Staff

Take a look at the dietary supplements, organic foods, and clean beauty products driving natural products sales from coast to coast!


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Reset and Thrive After the Holidays

A Holistic Approach to Sustainable Weight Loss in the New Year
January 13, 2026
Donald R. Yance, Clinical Master Herbalist & Certified Nutritionist

The post-holiday period is not a time for punishment. It is an opportunity to gently reset and return to habits that make you feel vibrant, grounded, and energized. 


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The Good Table Project

Get the scoop on this initiative to connect the people that shape what food means in our society.
January 12, 2026
Dolan Patterson, Chief Commercial Officer, Farmer Focus

The Good Table Project is a reminder of the influence food has on us, and why it’s important to strive to make a better system.


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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