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Home » Authors » Jennifer Joseph
Jennifer Joseph

Jennifer Joseph

Jennifer@joseph.com
Articles

ARTICLES

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Growth Drivers in Women’s Health

Industry insiders weigh in on how to support women and their nutritional needs while growing the bottom line.
March 1, 2023
Jennifer Joseph

2023 Heart Health Update

January 25, 2023
Jennifer Joseph
Consumers are more invested in taking proactive measures to protect their heart than ever before. “We know heart disease has been the leading cause of health-related death in the world, but there are new factors playing a role in increasing consumer awareness and emphasis on heart health,” says Vishal Shah,...
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15 Supplements to Get Strong, Energized, and Focused

November 29, 2022
Jennifer Joseph
  $81.8B projected size of sports nutrition category in 2030. After a rocky few years of COVID-19 restrictions and shutdowns, fitness is making comeback in a major way: Boutique studios and gyms have reopened and are flourishing, professional sports are back in full swing, and popular endurance races and athletic...
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Supplements for a Happy, Healthy Gut

October 20, 2022
Jennifer Joseph
$89.9B anticipated size of digestive health category by 2030 Consumers are prioritizing digestive health more than ever, and demand for digestive health aid supplements is soaring. A report from Grand View Research suggests sales in this category, which encompasses prebiotics, probiotics, enzymes, and more, is set to reach $89.9...
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A Kaleidoscope of Color and Flavor — the Clean Label Way!

September 23, 2022
Jennifer Joseph
76% of global consumers say it’s important that food products don’t contain artificial flavors Consumers have always wanted to have their cake and eat it, too, and that’s never been more true in the packaged goods market: In the age of social media, demand has soared for food and...
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Supplements for a Serene Mood & Restful Sleep

August 25, 2022
Jennifer Joseph
$119B projected size of the sleep aid market by 2030 The ongoing COVID-19 pandemic, the emerging monkeypox health crisis, rising inflation, climate change, global uncertainty, political unrest…There’s plenty of worrisome issues going on in the world to keep people up at night—and that’s before accounting for all the normal...
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Ways to Balance Blood Sugar Naturally

July 21, 2022
Jennifer Joseph
  Industry insiders weigh in on the latest innovations and superstar ingredients proven to aid in balancing blood sugar and optimizing health. There’s a huge untapped market for a helping hand in keeping blood sugar levels balanced—and natural health retailers are in a sweet spot to educate consumers and capitalize...
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Trends Driving Growth in Functional Foods & Drinks

June 23, 2022
Jennifer Joseph
Industry insiders reveal what’s new and next—and strategies to capitalize on demand to grow your business As health-conscious consumers get back to their go-go-go lives, they are looking to food and beverages to do more for their well-being: Demand for products that are fortified with added nutrition and health-promoting...
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Supporting Women’s Health at Every Life Stage

May 24, 2022
Jennifer Joseph
Now, perhaps more than ever before, women are prioritizing their health and well-being—and looking to nutritional supplements for a helping hand to help them stay energized and active. “COVID-19 created the awareness that health, wellness, and a physically active lifestyle are preventative tools for better care, and that the consumption...
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8 Keys to Growing Specialty Food Sales

May 24, 2022
Jennifer Joseph
As we emerge from the COVID-19 pandemic, consumers are eager to get back to “normal” life. That has meant a return to jam-packed schedules filled with ballgames and concerts, community gatherings, and nights out on the town with friends. But as much as people are relishing getting back to their...
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View All Articles by Jennifer Joseph
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