Natural products industry companies share overviews on the latest science on their branded ingredients and formulations to support health and wellbeing.

Tariffs are adding to increased uncertainty, and signs indicate that consumers will not continue to spend in their usual way.

Reacting to the "Liberation Day" tariff announcement, a UK-based supply chain expert weighs in.

AHPA strongly discourages labeling or marketing of products that contain synthesized 7-OH or other synthesized kratom alkaloids as "kratom."

Discover the winners of WholeFoods Magazine's 2025 Natural Choice Awards!

CRN stressed that while vitamin A is an essential nutrient that plays a critical role in supporting health, it is not a substitute for vaccination and research has not established its effectiveness in preventing measles infection.

Take a look at the products that are driving sales from coast to coast!

Check out our monthly roundup of the latest trends, insights, and industry discussions on social media!

If you have received a 2025 Spring Sample Box, we want your feedback on the products inside. 

Today’s consumers are seeking clean beauty products made with organic, toxin-free ingredients. Discover the attributes they are seeking, and how to build consumer trust.