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Home » Topics » Columns » Editorial

Editorial
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Elwood richard2

If Not Now, When?

January 19, 2018
Laurie Petersen
Turning 50 is a milestone birthday and an independent family-owned company that can grow to a half-billion in sales by “doing the right thing” warrants some examination. How the late Elwood Richard founded NOW in 1968 as a house brand for the Fruitful Yield Health Foods stores is a story...
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Editorial

Are We Still Having Fun?

December 21, 2017
Laurie Petersen
Are you a resolution-maker? I prefer to call my set of intentions for 2018 a list and at the very top is a reminder to Have Fun with bullet points specifying exactly how I will do that. It’s written by hand because I know the message is reinforced in a...
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Editorial

Story of the Year

November 20, 2017
Laurie Petersen
When asked what keeps him up at night, the CEO of a nutritional supplement company told me it’s the fear someone will die after consuming something they bought on Amazon.com. With the volume of selling that occurs on the platform and the relative lack of scrutiny, it’s a conceivable scenario.
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Iheart

Personalized Nutrition: It’s All About Me! You, Too!

October 23, 2017
Laurie Petersen
I set my bags down and plopped into the chair with the folks from iHeart at SupplySide West (SSW) to check off an item on my punchlist — getting familiar with my internal age. The iHeart device clips on the finger and measures stiffness of the arteries through the velocity...
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Editorial

See It Here. Buy It Here. Keep It Here.

September 20, 2017
Laurie Petersen
The call came in from “someone with a story idea” within minutes after our weekly email newsletter went out carrying a lead item about Day One price cuts at the new Whole Foods + Amazon. As the first editor this independent health store owner tried to reach, I got the...
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Editorial

Supporting Those Who Need It Most

August 21, 2017
Laurie Petersen
Combing through the WholeFoods Magazine archives while writing a tribute to Stanley Jacobson, I hit pay dirt with a statement he made in 1985 during his run for the presidency of the National Nutritional Foods Association (now NPA). “This industry has been largely responsible for turning the health ‘fad’ into...
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Editorial

Do the Right Thing

July 21, 2017
Laurie Petersen
I got an inside window to the state of school lunch earlier this year while spending time with Kindergarten and first grade students in an economically and culturally diverse community just outside New York City. Wearing my anthropologist researcher’s hat, I studied what came in and what went out. School...
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Editorial

The Winds of Change

June 20, 2017
Laurie Petersen
It is said the Universe puts you where you are supposed to be, so it’s an honor to join this community as editor of WholeFoods Magazine. I look forward to employing my background in media, education, brand marketing and the theater of retail to help you grow your business —...
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Editorial

The Ins and Outs of Migraines

May 18, 2017
Julissa Catalan
As the winter turned into spring, and now spring turns into summer, some of your customers who are migraine sufferers will likely experience an increase in these painful headaches because of the environmental changes associated with the changing of the season. According to the Migraine Research Foundation, 38 million Americans...
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Cover

How To Use This Source Directory

April 24, 2017
WholeFoods Magazine Staff
Welcome to the 2017 WholeFoods Magazine Source Directory, the largest and most comprehensive print/online directory of information in the natural products industry. The Source Directory — with 2,000+ listings of industry companies and organizations — is an invaluable reference tool that will help you find company information, key contacts, product offerings,...
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