Secaucus, NJ—SupplySide East is taking place on April 16 and 17 at the Meadowlands Exposition Center, uniting leaders in the food, beverage, supply, distributor, manufacturing industries, and more to present and discuss information across their fields.The WholeFoods Magazine team will be there—come see us at booth #432. To register and for more information on show schedule and events, visit www.east.supplysideshow.comIn addition to the expo hall on both days, attendees can take part in educational sessions, including:

Tuesday, April 16

  • The state of animal nutrition: Insights for 2024 and beyond. 12:30pm-1:30pm ET
  • Substantiating products for women: Building trust through science. 1:45pm-2:45pm ET
  • The key ingredient: Leveraging functional ingredients to power F&B products. 3:00pm-4:00pm ET

Wednesday, April 17

  • Supply chain threats and opportunities. 10:45pm-11:45pm ET
  • Longevity ingredients that add years to one’s life. 12:00pm-1:00pm ET
  • The evolving regulatory landscape: Strategies for success. 1:15pm-2:15pm ET
  • FDA on kratom, CBD and mushroom supplements: Where formulation and regulations collide. 2:30pm-3:30pm ET

Networking Opportunities

On Tuesday evening, industry members are invited to attend the What's Up With Supps SupplySide East Secret Garden Party at the Envue, Autograph Collection. The event kicks off on  at 5:30pm ET and ends at 9:30pm, and tickets are available for purchase now.

On Wednesday, Women In Nutraceuticals (WIN) will be hosting a networking event from 11:15am to 12:15pm ET at the Connect Hub space at the Meadowlands Expo Center. The #WINtogether Gender Equity Networking Reception is open to everyone attending SSE, and will be the place to learn more about WIN’s commitment to empowering women in the industry to develop their personal and professional potential and how to get involved. “We’re delighted to partner with SupplySide East to continue to showcase the power of gender equity to drive innovation in the nutraceutical industry,” said WIN President Heather Granato. “We look forward to connecting with women and men who are interested in building more dynamic, inclusive businesses that support consumer health.”

Related: 10 Macro Trends from SupplySide West 2023

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