Here’s a label claim risk assessment to assist the natural products industry with the process to mitigate the non-conformities, document the root cause analysis, implement corrective actions, and help safeguard the brands.

Wellness service and personal genomics company LifeDNA shared the news that it now provides consumers with curated New Chapter vitamin and supplement recommendations based on their personal DNA. 

In both the cognitive and immune health markets, functional beverages are emerging as major opportunities for brands.

The Office of Food Additive Safety, Center for Food Safety and Applied Nutrition (CFSAN) has published its review the oral toxicity of cannabidiol (CBD). NPA weighs in.

On April 13, FTC put approximately 670 advertisers on notice that they should "avoid deceiving consumers with advertisements that make product claims that cannot be backed up or substantiated." 

There is a lot happening in the natural products industry. Read up on the latest!

Following news earlier in April that multiple supplements sold on Amazon are impersonating the NOW brand, as well a second prominent industry supplement brand, another report of counterfeit products has been issued. Fungi Perfecti reported the discovery of multiple unauthorized accounts on Amazon.com selling counterfeit products using the brand name Host Defense Mushrooms.

Recent research published in the American Journal for Clinical Nutrition (AJCN) addressed the issue of nutrient levels during pregnancy. CRN weighed in on the findings.

Multiple supplements sold on Amazon are impersonating the NOW brand, as well as another prominent industry supplement brand.