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Science Highlights from Microbiome: Mastering the Market

May 26, 2022
Marissa Fox
Naturally Informed, powered by WholeFoods Magazine and Trust Transparency Center, hosted the virtual conference Microbiome: Mastering the Market in May. Day one of the conference focused on foundational and emerging science, covering topics ranging from applications of the microbiome for human health, next generation of prebiotics, an update on the...
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Supporting Women’s Health at Every Life Stage

May 24, 2022
Jennifer Joseph
Now, perhaps more than ever before, women are prioritizing their health and well-being—and looking to nutritional supplements for a helping hand to help them stay energized and active. “COVID-19 created the awareness that health, wellness, and a physically active lifestyle are preventative tools for better care, and that the consumption...
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Astaxanthin: The KING of Carotenoids

May 24, 2022
Marissa Fox
Immune health, nutri-beauty, healthy aging, active nutrition…these are among the top trending categories of 2022, and astaxanthin fits into each one thanks to its array of research-backed benefits. It is touted for its antioxidant and anti-inflammatory properties, and according to researchers reporting in the journal Nutrients, the carotenoid “is a...
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Remembering Dr. Richard Passwater

May 24, 2022
Heather Wainer
I was planning on writing the Publisher’s Letter this month on a very different topic, but life’s circumstances changed my plans. Last week was sandwiched by the loss of two great men who both had a major influence on my career. Saturday night I learned of the passing of Senator...
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Vit conn

A New Supplement Brings Many Health Benefits: GG

May 24, 2022
Richard A. Passwater, Ph.D.
Hidden in plain sight is a nutrient made by the body that has been shrouded in mystery—until now. This important new supplement naturally boosts the body’s levels of coenzyme Q10, vitamin K2, and skeletal muscle proteins. Restoration to natural levels of this nutrient can protect from age-related physical decline, maintain...
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Legal briefs

Don’t Make the Mistake of Waiting Until It’s Too Late

May 24, 2022
Scott C. Tips
A friend of mine died recently. He was older, without being “elderly.” That is, he was in great health and not even one bit frail. Still, I had been hounding him off and on for several years to get his estate in order “just in case.” He didn’t have a...
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Herb of the Month: Berberine

May 24, 2022
Jeffrey Burke, ND, MH, CNC, CHS
A bitter-tasting, yellow-pigmented compound berberine has gained much attention in recent years. It is found in the roots, rhizomes, stems, and barks of plants like goldenseal, Oregon grape, and European barberry. It is known as a cationic alkaloid and was first isolated in 1917 from goldenseal. Although berberine is still...
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Naturally Informed Education: Collagen Needs Throughout Life

May 24, 2022
Marissa Fox
Understanding different types of collagen, their unique benefits, and the science supporting them can help brands and retailers best serve consumers seeking to look and feel their best. To update the industry on the latest, New York Times best-selling author Naomi Whittel, CEO of Naomi Whittel Brands, sat down at the...
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What's Selling: June 2022

May 24, 2022
WholeFoods Magazine Staff
What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.
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Reading books reads

Good-Health Reads: Food-as-Medicine Chef June Pagan

May 20, 2022
June Pagan
Are you eager to reduce your risk for disease by reducing inflammation in your body? A silver lining of this terrible COVID-19 pandemic is that more people are aware and even more are interested in adopting an anti-inflammatory way of eating, so as to not only boost their resistance, or...
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