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Functional food

Herb of the Month: Ashwagandha

June 18, 2020
Jeffrey Burke, ND, MH, CNC, CHS
Rejuvenating, restorative, rebuilding—these are just three of the terms that apply to the Ayurvedic herb Ashwagandha. Known as one of the most powerful herbs in Ayurvedic medicine, Ashwagandha has been supporting and balancing lives for thousands of years. Today, as we develop new formulations using new discoveries, a large portion...
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Gettyimages 1180208532

What's Selling: July 2020

June 18, 2020
WholeFoods Magazine Staff
What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.
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Newcastle produce

Happy Customer: Newcastle Produce

June 18, 2020
WholeFoods Magazine Staff
We’re asking customers to share what they love about their local natural products store. This month, the spotlight shines on one shopper’s experience at Newcastle Produce in Newcastle, CA. “When I found out that heart disease runs in my family, I made a commitment to eat more whole, nutritious, locally...
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Vegan keto

Covid-19, Immunity and Fat Burning: What’s the Connection?

June 15, 2020
Jonny Bowden and Jonny Bowden, Ph.D., CNS aka The Nutrition Myth Buster™
If you’re reading this article, you’ve got to be wondering: What possible connection could there be between a “fat-burning metabolism” and COVID-19?  Fat-burning sounds great when you’re talking weight loss, but immunity? Really? Well, let’s do a little thought exercise together. What are the “underlying conditions” that spell disaster for...
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Coenzyme10

What’s Wrong with This Picture?

June 15, 2020
Scott Steinford
NOW recently made headlines by providing brand names of CoQ10 and SAM-e manufacturers that were found to be deficient in meeting label claims. A number of trade publications reported the story and iherb.com posted it on its website. Trust Transparency Center (TTC) has itself conducted tests on products containing coenzyme...
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Gettyimages 1195799603

Education...and Virtual Happy Hour!

May 29, 2020
Maggie Jaqua, Content Director
When Expo West was cancelled in March, the announcement was met with mixed emotions. Relief, anxiety, anger...this event, and the many others that were subsequently cancelled, postponed, or shifted to virtual, have become central to business for many of us. We miss the education and the valuable networking. We miss...
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Gettyimages 1209893950

10 Tips to Getting the Most Out of Virtual Events

May 22, 2020
Maggie Jaqua, Content Director
Natural Products Expo West, SupplySide East, IFT, Fancy Food...spring and early summer is usually a prime time for conferences, and the networking opportunities and educational sessions that we all value to help our businesses thrive in support of helping people live healthier, happier lives. Of course, this industry is known...
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Vitamin d

There Exists a Path to Immune Health

May 7, 2020
What will it take to convince Americans that they have the power to own their health outcomes? We know there is enormous concern about the future and our ability to stop COVID-19. Experts assert we’ll have a vaccine in 12 to 18 months, a lofty goal that has never before...
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Cranberry extract

Herb of the Month: Cranberry

April 23, 2020
Jeffrey Burke, ND, MH, CNC, CHS
It’s not peak cranberry season, but let’s not forget about these gems! Cranberries, or Vaccinium macrocarpon, are shrubs or vines that grow to about 2 meters in length and up to 20 centimeters high, and are indigenous to Asia and Northern America. For many centuries, cranberries have been used as...
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Gettyimages 639928744

What's Selling: May 2020

April 23, 2020
WholeFoods Magazine Staff
What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.
Read More
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