DIETARY SUPPLEMENTS

Sleep Support

Charlotte’s Web has launched Quiet Sleep, a mushroom-based gummy formulated with organic reishi mushroom, chamomile, and magnesium. These ingredients work in harmony to support relaxation and promote restorative sleep. The product is melatonin-free and cannabinoid-free, as well as vegan, with no stevia, monk fruit, or sugar alcohols. Available in strawberry lemon flavor and 30- and 60-count bottles, Quiet Sleep Gummies are crafted for convenience. www.charlottesweb.com

PCOS & PMS Support 

Fairhaven Health launched two  products to support women: PQQ+ Myo + D-Chiro Inositol and Multi-Symptom PMS Relief. The company says PQQ+ Myo + D-Chiro Inositol is designed to address common drivers of PCOS such as insulin resistance, oxidative stress and mitochondrial dysfunction,* which are all factors that influence cycle regularity, ovulation and hormone balance. Multi-Symptom PMS Relief formula is designed to support improvement in the most common symptoms of PMS, including cramps, bloating, and mood swings, with a once-daily supplement.* 
www.fairhavenhealth.com

Brain Health
HelthJin Biotech has launched JOURTHON Brain Health Softgel. The supplement supports memory, focus, and long-term neuron protection with a formula grounded in nutritional science, the company says. All core ingredients are recognized as U.S. FDA GRAS. The formula has three clinically studied compounds: L-Ergothioneine (L-ET), Pyrroloquinoline Quinone (PQQ), and Alpha-GPC. The blend is formulated to help with memory and concentration, and helps defend neurons from oxidative stress and age-related decline. www.jourthon.ca/home

Shatavari and Skincare
New Chapter has launched two new supplements: Shatavari Force and Daily Skin Renewal. Shatavari Force is designed to provide multi-symptom relief for women experiencing menopause with the hormone-balancing herb, Shatavari. It intends to give support for hot flashes, night sweats, sleep and stress. Daily Skin Renewal aims to revitalize skin from within, with targeted nutrients that support skin elasticity, healthy skin turnover and collagen protection – ideal for dull, dry fall skin. It utilizes vitamins A, C, E and fermented zinc.
newchapter.com

GROCERY

Electrolytes 
NOCCO has introduced NOCCO Electrolyte; a new line that combines caffeine, electrolytes and vitamins in a new hydration formula. The electrolyte line launches with two flavors: Lemon/Lime and Blood Orange. Both feature a new electrolyte formula with magnesium, potassium and sodium, to support hydration. Each flavor comes with 200 mg of caffeine, which enhances focus and supports physical and endurance performance. The electrolyte line is zero sugar and comes with a B vitamin complex for energy metabolism. https://nocco.com/ 

Protein Bar

Barebells is back with a new protein bar: Coco Caramel Almond. This bar offers a paradise-inspired treat, filled with real coconut flakes, a layer of caramel, and almonds – wrapped in a milk chocolate coating. It contains 20 grams of protein and no added sugar. It is a convenient treat, making it easy to satisfy cravings whenever it’s needed. https://shop.barebells.com/ 

Plant-based Cheese
UMYUM, the Canadian plant-based brand known for its rinded cheese, soft cheeses, and gourmet butters, has launched on the East Coast. The available collection includes the Monroe Camembert-style cheese, Coffee & Pepper soft cheese, Za’atar & Spices soft cheese, and a trio of gourmet butters (Classic Salted, Truffle, and Herb). This line is engineered to create the smooth, creamy experience of conventional dairy without additives, starches or fillers. By harnessing the natural structure of the whole cashew drupe, UMYUM creates nutrient-dense and intentional products.
www.umyum.ca

Raw & Unfiltered Honey

Local Hive has announced a new 100% U.S., Raw & Unfiltered Honey in a Bear Bottle, the first of its kind to be sold in stores across the country. Harvested exclusively by American beekeepers, this floral honey is gently strained to preserve its natural pollen, which is brimming with 4,000 living enzymes, 21 vitamins and minerals, and antibacterial properties.
https://localhivehoney.com/ 

Energy Tea
Uncle Matt’s Organic has launched Organic Yerba Mate Energy Tea. This energizing tea is USDA certified organic, crafted with clean ingredients, and designed to deliver a natural boost without any junk. It is brewed with organic yerba mate leaves, organic lemon juice and organic green tea caffeine. With 100mg of naturally derived caffeine per serving, it provides a sustained lift. The tea is sweetened with organic wildflower honey for balanced taste at just 45 calories per serving. www.unclematts.com

Protein Soda

Barebell’s has released a protein soda line. It is the first Barebells beverage in U.S., and is a clear, carbonated drink that has 200 mg of caffeine, 10 grams of clear whey protein and B vitamins. It comes in three flavors: Pineapple Sunrise, Sweet Cherry and Wild Strawberry.  This product aims to strike a balance between flavor, texture and function. Bbest served chilled. https://shop.barebells.com/

Protein & Fiber Bar
ALOHA launched its limited-edition Chocolate Cherry Protein Bar, a protein and fiber-packed treat featuring organic dark chocolate surrounding real cherry pieces and almond butter. The 56g bar delivers 14g of protein, 10g of fiber, and just 5g of sugar. It is made without gluten, dairy, soy, stevia, or sugar alcohols. The Chocolate Cherry Bar is built on ALOHA’s proprietary blend of pumpkin seed and brown rice protein for steady, plant-based energy. aloha.com

Hot Cocoa 

Cup of Coa has unveiled its Sinfully line, featuring Sinfully Classic (gourmet milk chocolate) and Sinfully Mint (Crème de Menthe hot cocoa). It goes beyond traditional cocoa as a gourmet beverage, dessert base, and upscale gift item. It has easy preparation that appeals to both busy cafés and home consumers without compromising on quality. https://cupofcoa.com/

BRANDED INGREDIENTS/SUPPLIERS 

Olive Extract
Applied Food Sciences (AFS) announced an exclusive partnership with OleoLive, Inc. to bring a novel, high-quality olive extract ingredient, Oligen, to the global nutrition market. Oligen is the initial ingredient to emerge from this exclusive partnership, designed to capture the powerful benefits of olive polyphenols in a highly concentrated and bioavailable format. The patented processing technology focuses on standardizing Oligen to two key active polyphenolic compounds, oleocanthal and oleacein, which contribute to a host of functional benefits. As effective COX-2 inhibitors, Oligen aims to promote joint health by supporting a healthy inflammatory response. Oleocanthal and oleacein also have benefits for heart health and longevity. https://appliedfoods.com/ 

Fermented Nutrients

Pharmachem Innovations is debuting GPM Biome Fermented Nutrients, combining enhanced nutrient absorption with postbiotic-powered gut and immune support. GPM Biome leverages patented fermentation technology and clinically proven bioavailability data to set a new standard in nutrient delivery. Other GPM innovations include: GPM Immunity Blend with Postbiotics – a ready-to-mix hydration formulation in Berry Boost flavor that supports immune health; GPM Women’s Health Mix with Cran-Max – a Strawberry Lemonade formulation for urinary tract health and overall women’s wellness; GPM Magnesium Hydrate+ – a formulation in Tropical Sunset flavor that supports relaxation, energy metabolism and muscle health and GPM Multivitamin Chew – a daily multivitamin mix for women in Cinny-Bomb flavor. https://pharmachem.com/

Probiotic Ingredient
Balchem announced the launch of StabiliPro, its new excipient portfolio designed to stabilize probiotic formulations and extend shelf life. Developed to enhance probiotic stability in a range of formulations, StabiliPro extends shelf life by ensuring maintenance of probiotic stability and reducing the need for probiotic overages. For dietary supplements, functional food and beverage manufacturers, StabiliPro presents an exciting opportunity to develop new and improved probiotic innovations - with a longer shelf-life and clean label packaging. https://balchem.com/

Avocado Powder

OVĀVO has launched a new fine-milled Freeze-Dried Avocado Powder. OVĀVO’s new fine-milled version delivers the same nutrient-rich goodness of avocado, naturally high in healthy fats (70%), fibre (15%), and essential nutrients, designed to help food, beverage and dietary supplement manufacturers unlock unique opportunities in product development. Milled to a US 18-35 mesh particle size, with a two-year ambient shelf life, the fine powder can be used in beverages, energy bars and dry powder blend options such as protein powders, meal replacement powders and dietary supplements. www.ovavo.nz

Powdered Cake Emulsifier 
Palsgaard has expanded production of its Emulpals powdered cake emulsifiers to Brazil in response to growing demand. Emulpals is Palsgaard’s range of plant-based, lean-label emulsifiers for bakery premixes. They can be used in a variety of cake mixes to accelerate production speed, deliver high aeration and softness, and enable a switch from saturated or trans-fats to unsaturated liquid oils. Palsgaard has been producing Emulpals in Denmark for more than 40 years. Now, Palsgaard Brazil is also manufacturing the emulsifiers for the first time. www.palsgaard.com

Aronia Berries Extract

Greenvit  announced the U.S. launch of ARONVIT, a clean-label, standardized extract of aronia berries (Aronia melanocarpa). Results of a recent pilot randomized human trial demonstrate the ingredient’s positive impact on metabolic health. To serve this new market, the company opened a new headquarters and warehouse in Voorhees, NJ. Originally cultivated for its resilience and high concentration of bioactive compounds, it is valued as a natural support for immunity and vitality. https://greenvit.pl/

Animal Immune and Intestinal Health
Bioiberica has launched its extended Nucleoforce® product line for animal immune and intestinal health. The reimagined range will feature three new functional ingredients designed to address demand for a broader and more aspirational approach to animal nutrition: Nucleoforce Immunity, Nucleoforce Performance, and Nucleoforce High Flowability (HF). This combination of new solutions with fresh scientific backing gives pet food, livestock and aquaculture feed manufacturers an even broader selection of efficient and ethically-sourced solutions for essential health, wellbeing and development. https://www.bioiberica.com/en

Barley-based Protein

ClonBio Foods has launched PurusPro, a barley-based protein concentrate crafted from an ancient grain with a rich heritage and modern nutritional relevance. With greater than 60% protein and 15% fiber, PurusPro enables manufacturers to meet rising demand for high-protein, plant-based formulations. Its processing properties make it ideal for bread, cereals, bars, and pasta. Produced through a circular, zero-waste process that maximizes sustainability, PurusPro offers a future-ready solution for brands seeking to combine innovation, nutrition, and affordability. https://www.clonbio.com/foods

Active Lifestyle Gummies

TopGum Inc. has unveiled its new active lifestyle gummy collection for 360° pre and post workout support. Each 7g TopGum electrolyte gummy contains 100mg of electrolytes, in a combination of sodium, potassium, magnesium, and chloride salts. This series of eight formulations includes a high-dose creatine gummy and an electrolyte solution for post-workout rehydration. TopGum’s electrolyte gummy comes in three flavorful fusions: lemon-lime, umami watermelon, and salted cherry orange. The creatine gummy contains 1,500mg of Creapure creatine into a single gummy. The creatine gummies available in three natural fruit flavors: cherry, raspberry, and watermelon. https://tgum.com/ 

Read more 2025 trends and innovations.