I had the privilege of being the featured speaker at a recent ECRM conference, a prestigious “speed dating” event for major retailers and manufacturers. This particular ECRM event catered to every day and holiday cosmetics, toiletries, fragrances, and bath industries. The topic I covered was How to Flex Your Social...
Working through the Coronavirus Pandemic may seem like an impossible mission for some; however, others are thriving. This unprecedented time is an opportunity for leaders and their teams to learn from their experience and use their new insights wisely. It’s not easy. Employees need to adapt and business models may...
People are becoming more aware of the benefits of eating fresh. Some have an insatiable interest in healthy eating while others want to consume more but struggle to keep it interesting. And then there are those who only get fruits and vegetables from condiments, proving produce actually has some psychology to...
The mission of the Academy of Nutrition and Dietetics is to improve global well-being through food and nutrition, an effort that centers around the world’s largest gathering of nutritionists and dieticians, FNCE (The Food & Nutrition Conference & Expo). This year the gathering took place at the Pennsylvania Convention Center...
The overarching theme at the September 2019 ISPA (International Spa Association) Conference, held in Las Vegas, was “evolution.” This is the most appropriate description for what the spa industry is experiencing. As the founder of the leading wellness PR firm, I’ve been attending ISPA since it was established. At that...
Everyone who drives needs to stop at a gas station. Therefore, gas stations and convenience stores should cater to everyone who drives. Everyone at some point needs a store that is open late, and convenience stores are often the only choice. Traditionally they may not have been the healthiest choice, but...
A blockbuster movie scene opens and the A-list star is noshing on your snack brand, swallowing your vitamins, guzzling your juice or grooming with your cosmetics. It can happen, usually by design. Product placement in movies, TV shows, YouTube and video games has become so obvious, people can play “drinking...
The Hot Products section at the recent Natural Products Expo East in Baltimore was one of the buzziest spots to be in the naturals industry from September 11-14, 2019. “Every fall the exhibit halls at the Natural Products Expo East are bursting with products that are increasing consumer awareness about...
If you can’t spend as much time as you would like outside, at least get the gear. The Outdoor Retailer Summer Show, held in Denver, CO in June, showcased all the goods consumers need to spend more time in nature. And mark your calendars for the Outdoor Retailer Winter Market, November...
The $150 billion specialty food industry got together for the Specialty Food Association (SFA)’s annual Summer Fancy Food Show in New York City, Sunday, June 23 - Tuesday, June 25. It’s obvious shoppers are seeking an elevated food experience as premium produce, small-batch and high quality ingredients outpace all other...
