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2024 Leadership Spotlight

The Natural View: Matt Warnock's Herbal Medicine Advocacy & Leadership

The “Accidental Herbalist” shares why he teamed up with industry leaders to launch FreeMyHealth.org.
October 14, 2024
WholeFoods Magazine Contributor
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WholeFoods Magazine Presents

2024 Natural Choice Awards: Ingredients Edition

Awards are presented to ingredient suppliers in 14 categories, as voted on by industry members.
September 26, 2024
WholeFoods Magazine Staff

Here are winners of the premier WholeFoods Magazine Natural Choice Awards: Ingredients Edition!


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The Buzz in Natural: October 2024

A roundup of thought-provoking posts we saw on social media!
September 26, 2024
WholeFoods Magazine Staff

Check out the thought-provoking posts members of the natural products industry are sharing social media!


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Pineol®: The Smarter Pine Bark Extract for the 21st Century

Discover the holistic benefits of this premium ingredient.
September 25, 2024
WholeFoods Magazine Contributor

Get to know Groupe Berkem's premier bark extract, Pineol® and how it supports sustainability and a healthy lifestyle. 



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The Natural View: Benicaros, The Award-Winning Precision Prebiotic from Nutrileads

Discover how this branded ingredient can promote a healthy microbiome and overall wellness.
September 19, 2024
WholeFoods Magazine Contributor

In this episode of the Natural View, learn about the precision prebiotics Benicaros, and how the science on immune support.


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KSM-66®: Sustainability Rooted in Our Practices

Through commitment and a responsible approach, KSM-66 Ashwagandha has established a sustainable supply chain. Learn how the company has successfully supported the land and individuals who cultivate their Ashwagandha products.
September 13, 2024
WholeFoods Magazine Contributor

KSM-66 has developed a successful model for supporting the supply chain that produces their ashwagandha. Gain an understanding for how they continue to support the needs of both the land they cultivate and the individuals who care for their products. 


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Claim Your Fall 2024 Sample Box!

Available to the first 300 retailers!
September 5, 2024

Back by popular demand is our Fall 2024 Sample Box giveaway. Open to all retailers, claim your free box today! 


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The Natural View: Filling the Fiber Gap

New research on NatureKnit
September 4, 2024
WholeFoods Magazine Contributor

In this episode of The Natural View, we explore the role of fiber-bound polyphenols in human health.


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The Buzz in Natural

A roundup of thought-provoking posts we saw on social media!
September 3, 2024
WholeFoods Magazine Staff

Check out the thought-provoking posts members of the natural products industry are sharing social media!


Read More
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2024 Leadership Spotlight

The Natural View: Leadership Insights from Gencor

Gencor: 25 years of leading ingredient science.
August 31, 2024
WholeFoods Magazine Contributor

In this episode of The Natural View, learn more about Gencor and get updated on recent developments, plus a look at what's on the horizon.


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WholeFoods Magazine is your one-stop resource for health and nutrition articles. We provide important information regarding industry news, research, and trends.

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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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