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2024 Leadership Spotlight

The Natural View: Leadership Insights from Nammex

Dive into the company's decades of expertise driving the "shroom boom"
August 22, 2024
WholeFoods Magazine Staff

In this episode of The Natural View, Bill Chioffi, COO of Nammex, offers updates on some of the recent developments in the mushroom space and beyond.


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The Buzz in Natural: September 2024

A roundup of thought-provoking posts we saw on social media!
July 26, 2024
WholeFoods Magazine Staff

Check out the thought-provoking posts members of the natural products industry are sharing social media!


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Product Profile

Bluebonnet Nutrition Corporation Micronized Creatine Powder

July 26, 2024
Carl Germano and WholeFoods Magazine Contributor

Creatine monohydrate is widely regarded as one of the most researched and effective supplements in fitness and sports nutrition.


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Latest AlphaWave® L-Theanine clinical study confirms longer-term safety and efficacy for stress-relief and mental focus.

Latest published clinical research confirms prior studies on AlphaWave® L-Theanine's benefits in support of stress-relief and cognitive function
July 24, 2024
Cal Bewicke and WholeFoods Magazine Contributor

Discover AlphaWave® L-Theanine by Ethical Naturals and discover how it support mental wellness, including cognitive function and stress-relief. 


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Empower Every Cell at Every Stage of Life with Optifolin⁺™

Discover this unique folate ingredient!
July 23, 2024
WholeFoods Magazine Contributor

Learn how Optifolin+™, a choline-enriched bioactive form of folate, can support your health at all stages of life. 


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Ashwagandha Experience

KSM-66® Ashwagandha: The Industry Leader in Ashwagandha Clinical Research

KSM-66 explains how research and publications have proven the effectiveness of Ashwagandha on the body, cognition, women's health, men's health, and more!
July 19, 2024
WholeFoods Magazine Contributor

Ashwagandha has been clinically proven to be good for the body. Read this insightful article from KSM-66 that explains how research and publications have made this holistic ingredient a staple of heathy living. 


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Special Edition: Mastering the Microbiome

In this special edition of WholeFoods Magazine, explore the latest science and offerings in the microbiome market.
July 12, 2024
WholeFoods Magazine Contributor and WholeFoods Magazine Staff

This month, we explore the microbiome and the many ways it impacts daily life! 


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Voting Now Open! WholeFoods Magazine 2024 Natural Choice Awards: Ingredient Edition

Calling all manufacturers: Show your love for the branded ingredients that help drive your sales.
July 12, 2024
WholeFoods Magazine Staff

Vote now for your favorite branded ingredients!


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Mastering the Microbiome

Postbiotics for Epic Immune & Gut Support

Not all postbiotics are the same
July 8, 2024
EpiCor, a Cargill brand and WholeFoods Magazine Contributor

Here's why postbiotics are currently enjoying a surge in popularity among consumers and formulators alike. 


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Mastering the Microbiome

5 Strategies for a Happier, Healthier Gut

Gut problems don’t stay in the gut or microbiome!
July 8, 2024
Valerie Latona

By implementing better health strategies every day, gut symptoms like gas, bloating, abdominal pain, and constipation can improve. Your overall health may improve too.



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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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