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Home » Topics » Natural Health News » Breaking News

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M&A Update: Better Being Co. Acquired

Get the details of the deal and the "next phase of growth" for Better Being.
December 20, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Better Being's vertically integrated platform and consistent focus on product quality and innovation appealed to a syndicate of global investors.




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M&A Update: Carbyne Equity Partners Acquires SuanNutra

Suanfarma's nutraceutical ingredients business has recorded 10 consecutive quarters of revenue and gross profit growth.
December 17, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

The acquisition of SuanNutra marks Carbyne Equity Partners entry into the nutraceutical sector.


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US Capitol building at sunset, Washington DC, USA.

Natural Products Association Announces 2026 Fly-In Day

Manufacturers, retailers, suppliers and other stakeholders in the dietary supplement industry will gather to help shape policies through in-person meetings with members of Congress and their staff.
December 16, 2025
Maggie Jaqua, Content Director

The annual event, which is a centerpiece of the NPA advocacy program, creates an opportunity for attendees to advocate to protect their industry and customers, helping to shape policies through in-person meetings with members of Congress and their staff. 


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M&A Update

Church & Dwight to Sell Vitamin, Minerals, and Supplements Business to Piping Rock

Piping Rock Health Products will be the stewards of the L’il Critters and VitaFusion brands.
December 16, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

“We believe Piping Rock, a company with deep experience in the vitamin business, will be a successful steward for VitaFusion and L’il Critters,” said Church & Dwight CEO Rick Dierker.



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Composition with dietary supplement capsules and containers. Variety of pills

FDA Issues Letter to Industry on DSHEA Disclaimer

FDA's "major step toward sensible regulatory reform" is "made possible through strong, collaborative advocacy across the supplement sector."
December 13, 2025
WholeFoods Magazine Staff

FDA's letter on the DSHEA disclaimer follows advocacy efforts from the AHPA, CRN, NPA, and others.


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Research: Ashwagandha & Sexual Health Support

New science shows proven benefits of KSM-66 from lxoreal for sexual dysfunction in men and more.
December 9, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Researchers determined the extended use of ashwagandha had no unwanted effects and its positive influence could be seen in levels of sexual desire scores amongst healthy males. 


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New Research: Shatavari Root Provides Reproductive Support for Women

Studies show SRI-81 from lxoreal can help support menopause, perimenopause, and lactation.
December 8, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

lxoreal Biomed's "Queen of Herbs" Shatavari root extract is already supported by 10 clinical studies, and new research further supports the ingredient's claims on menopause, lactation, and perimenopause support.


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Natural Grocers Publishes 10th Annual Trends Report

The 2026 edition highlights consumer focuses in health and wellness for the upcoming year.
December 5, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Check out the health and wellness trends predictions from Natural Grocers for 2026!


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Submissions Now Open for 2026 Natural Choice Awards

Do you have a winning product? Here's how you can submit it in WholeFoods Magazine's annual NCA honors.
December 3, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Submissions are now being accepted for our annual Natural Choice Awards, recognizing the standout brands and products in the natural products industry, as voted on by retailers.


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CRN Shares Update on Legal Efforts: NY Age-Restriction Law

A preliminary injunction to pause enforcement of the New York law restricting the sale of certain dietary supplements to those under 18 has been declined.
November 23, 2025
WholeFoods Magazine Staff

CRN shared the latest development on a New York law restricting the sale of certain dietary supplements to individuals under 18, and said the case is "far from over."


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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