Gig - Articles | WholeFoods Magazine

The Grocery Aisle

Free-From Foods (& Beyond)

Exploring the next frontier in digestive and overall wellness.

November 20, 2025

Richard Ortega, Associate Editor, WholeFoods Magazine

These are the catalysts that are influencing development in the free-from foods market, and the trends that are paving the way for future growth.

Joyful young woman with curly hair selects products in supermarket, exemplifying healthy lifestyle and shopping habits.

Gluten Free Living

Your guide to serving the GF community

April 1, 2025

WholeFoods Magazine Contributor

The gluten-free (GF) world has come a long way over the past few decades. Take a look at the latest so you can best serve your gluten-free customers!

Gluten Intolerance Group Showcases Certification Program at Expo East

More than 60,000 products carry the Gluten-Free Certification label, which holds products to the strictest gluten-free regulation standards.

September 15, 2023

Rebecca Viscomi

The Gluten Intolerance Group is inviting attendees at Natural Products Expo East, to shop by their booth, to learn about Gluten-Free Certification Organization (GFCO) and GIG cares.

Natural Products Industry News Briefs: Justin's, BGG World, Wicked Kitchen & More

There is a lot happening in the natural products industry. Read up on the latest!

June 8, 2023

WholeFoods Magazine Staff

There is a lot happening in the natural products industry. Read up on the latest!

Record Number of Gluten-free Products Verified by GFCO in 2022

GIG says the numbers indicate unprecedented consumer demand for stringent certification.

April 6, 2023

WholeFoods Magazine Staff

In 2022, the Gluten Intolerance Group's (GIG) Gluten-Free Certification Organization (GFCO) third-party gluten-free certification program certified 9,300 products from more than 800 brands worldwide.

Gluten Intolerance Group (GIG) to Host Virtual Event

February 15, 2023

WholeFoods Magazine Staff

Auburn, WA—The Gluten Intolerance Group (GIG) is hosting a free virtual educational event focused on living a gluten-free lifestyle. Insights & Information to Inspire Your Gluten-Free Life, will take place on February 28 at 8 p.m. ET. Immediately following, there will be a Q&A portion where consumers can get answers...

GIG To Host Virtual Talk on Gluten Testing & Food Safety

December 6, 2022

Rebecca Viscomi

Auburn, WA—The Gluten Intolerance Group (GIG), a nonprofit gluten-free advocacy organization, will host a virtual learning event to tackle topics related to gluten-free living, including food safety and rapid gluten tests. Is there Gluten in That Food? The Ins and Outs of Testing will be held on December 8 at 5 p.m.

Weekly News Briefs: Euromed, GIG, Taiyo & More

September 26, 2022

WholeFoods Magazine Staff

Taiyo study on prebiotics published A clinical study published in European Review for Medical and Pharmacological Sciences looked at the role of Taiyo's prebiotic Sunfiber (PHGG) ingredient in reducing common cold symptoms. The placebo-controlled, double blind, randomized 12-week trial on 96 healthy adults revealed the prebiotic's connection to gut and immune health. Participants...

GIG Cares Fights Food Insecurity

August 5, 2022

WholeFoods Magazine Staff

Auburn, WA—Due to rising inflation and major global crises, GIG Cares has reported an increase in demand for its food assistance program. This initiative, the Cutting Costs program, sends boxes of gluten-free food to food-insecure persons. To boost its efforts to access more funding, GIG Cares is hosting “A Night...

The Natural View: Gluten Intolerance Group Leadership Spotlight

July 28, 2022

WholeFoods Magazine Contributor

In this special leadership series, we're getting to know industry veterans and changemakers. Cynthia Kelly, CEO of the Gluten Intolerance Group (GIG), and Channon Quinn, COO of GIG and Executive Director of GIG Cares, share the organization’s mission, milestones, and more! [embed]https://www.youtube.com/watch?v=RfKAm41vB3Q[/embed] For more from GIG, enjoy this leadership profile. And...