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Home » consumer research

Articles Tagged with ''consumer research''

Guthealth

ITC Publishes 2021 Prebiotic Report

October 4, 2021
Julia Peterman
The Ingredient Transparency Center has released its 2021 ITC Insights Consumer Supplement User Prebiotic Report, which walks brands through consumer buying behaviors and priorities across the U.S., U.K., and Germany. According to a press release, it surveyed 1,000 U.S., 500 U.K., and 500 German consumers, all of whom use supplements.
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Survey: 84% of Americans Say Their Health is a Work in Progress

September 21, 2021
Julia Peterman
Washington, D.C.—Eight in 10 Americans believe that their health is a “work in progress,” and many have been taking steps to improve their lifestyle, according to a press release from the Council for Responsible Nutrition (CRN) and Herbalife. “Be it exercising, healthy cooking or including more vitamins and supplements to...
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Healthy skincare

Consumer Research Shows Uptick in Beauty Concerns

September 14, 2021
Julia Peterman
Secaucus, NJ—Consumer focus on beauty—and the role of diet in appearance—increased during lockdown, according to new research from Lycored. The company surveyed 562 consumers in the U.S. and U.K., according to a press release. Highlights: 35% said their focus on looking after themselves had increased during lockdown, compared to 28%...
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Adm logo primary

ADM Notes 5 Drivers of Consumer Behavior, Attains Sustainability Goals

September 3, 2021
Julia Peterman
Chicago, IL—ADM is taking note of what consumers want: The company has listed 5 consumer behaviors reshaping food, beverage, and supplement innovation, and has announced that it has achieved net carbon neutral status for its U.S. flour milling corporations, helping to satisfy consumer desire for sustainable products. Looking at consumer...
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Consumerb sugar 1

More Consumers Approve of Sugar Than of Artificial Sweeteners

July 29, 2021
Julia Peterman
Washington, D.C.—New consumer research conducted by Quadrant Strategies for the Sugar Association reveals how consumers feel about real sugar versus artificial sweeteners. Overall, according to a press release, consumer attitudes about real sugar are increasingly positive, while the favorability of artificial sweeteners has declined. “The shift in consumer attitudes about...
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What Our Language Says About Plant-Based Food Trends

July 29, 2021
Rachel Appleton
London—VERJ released results of its Comparative Linguistics Analysis (CLA) depicting the differences between Veganism and Plant-Based eating. The research, exploring consumer psychology underpinning shifts towards alternative eating, suggests two keys of success are capitalizing on sustainable vegan and plant-based snacks and exploring the vegan identity. “Our report has allowed us...
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Immune

Consumer Research Points to Immune-Boosting Functional Food Opportunities

July 12, 2021
WholeFoods Magazine Staff
Immune health concerns are set to continue as a major priority, according to consumer research from Innova Market Insights. The research indicates that one in four people globally has become more concerned about immune health since before the pandemic, a concern which was strongest among Millennials and younger Gen X,...
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FMI Initiative to Support the Food Industry Through Consumer Insight

July 9, 2021
WholeFoods Magazine Staff
Arlington, VA—FMI has announced its 2021 health and well-being initiative, which includes research insights and programmatic support for the food industry. “Now, more than ever, the food industry is positioned to build on the trust and partnership of being on the shoppers’ side, helping them achieve their personal goals when...
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49% of Consumers Consider Sustainability When Purchasing Food, Beverages

July 7, 2021
WholeFoods Magazine Staff
Kerry has released new market research revealing consumer expectations around sustainability, according to a press release. The survey covered 14,000 consumers over 18 countries. 49% of consumers are now considering sustainability when buying food and drink, the press release states, and their understanding of the issue, initially based in environmental...
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Survey Reveals Functional Food Preferences

June 30, 2021
WholeFoods Magazine Staff
Beloit, WI—42% of consumers have increased purchases of functional foods during the pandemic, and 44% have purchased more dietary supplements, according to a survey from Kerry. John Quilter, Kerry VP of Global Portfolio—ProActive Health, said: “Interest in health and wellness has never been higher and we wanted to give the...
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