pet food | WholeFoods Magazine

Rockster Launches Bio-Organic Superfood for Dogs

August 31, 2023

Rockster has released a new superfood product for dogs, made with bio-organic ingredients and is intended to improve dogs' health.

2023 Trendspotting

Expo West 2023: 25 Trends to Watch

From plant-based proteins to sustainable packaging and so much more, here are some of the major trends we spotted and the brands leading the charge.

May 31, 2023

Nancy Trent

Earlier this year, the natural products industry gathered in Anaheim, CA, for the largest trade show in the naturals space, Natural Products Expo West. From plant-based proteins to sustainable packaging, here are some of the major trends we spotted and the brands leading the charge.

5 Trends for Naturally Pampered Pets

January 25, 2023

Marissa Fox

Pet parents are treating their furry pals as good as (or better than!) themselves. With human trends informing innovation in the pet industry, new ways to proactively support pets’ overall well-being continue to emerge. Pet owners are seeking out foods, treats, and supplements to help improve their pets’ physical and...

Solid Gold Releases Omega-Rich Pet-Food Topper

January 11, 2023

WholeFoods Magazine Staff

Solid Gold has launched Let’s Sea Fish Oil, a topper for dog and cat food rich in Omega Fatty Acids. The products promotes healthy skin and coat, according to the company, as well as supporting heart health, immune function, and cognition. It is made with all-natural wild caught salmon and pollock...

5 Pet Health Trends for 2023

January 5, 2023

Marissa Fox

Chicago, IL—ADM shared a report of the top five pet trends going into the new year. These trends build on ADM’s larger annual report of global consumer trends. Modern pet parents treat their pets as good as (or better than!) themselves. As human trends increasingly inform pet nutrition innovations, new...

12 Trends to Watch in 2023—As Seen at Natural Products Expo East

December 20, 2022

Nancy Trent

As we head into 2023, we are reminded of all the amazing trends and brands we saw at Natural Products Expo East this past September in Philadelphia, and how they are sure to shape 2023. We saw a lot of evolution in existing trends, and many new trends on the...

Irresist-A-Bowls For Pets

June 29, 2022

WholeFoods Magazine Staff

I and love and you has expanded its line of dog food and toppers with the launch of Irresist-A-Bowls. The bowls are made with farm-raised meat and prebiotics. They come in pre-portioned servings and are offered in two flavor combinations: Chicken and Beef or Chicken and Duck. They contain no...

Ancient Grains Dog Food

February 28, 2020

WholeFoods Magazine Staff

I and Love and You has launched a new line of dog food called Ancient Grains that is made with Sorghum, Oats, Millet & Quinoa. Offered in beef and lamb and chicken and turkey flavors, the Ancient Grains line contains no artificial ingredients. 2108 55th St., Ste. 100, Boulder, CO...

KeHE Lists Top 5 2020 Trends

December 20, 2019

WholeFoods Magazine Staff

Naperville, IL—KeHE’s Product Innovation Gurus have summarized the top five trends to watch in 2020, according to a press release. Those trends: Nootropics—These substances that boost brain performance will find their way into foods, beverages, beauty products, and supplements. The release cites IRI/SPINS sales data showing that nootropics have seen...

Big Heart Pet Brands Faces Lawsuit over "Natural"

February 7, 2019

WholeFoods Magazine Staff

Big Heart Pet Brands is facing a class action lawsuit filed by two pet food purchasers in New York over its use of the word “natural”, according to an article on PetfoodIndustry.com. The article says that the plaintiffs claim that the presence of certain chemicals—including sodium tripolyphosphate, citric acid, and...