retailer survey - Page 1 | WholeFoods Magazine

2026 48th Annual Retailer Survey

Inside the realities of independent natural retail: challenges, momentum, and what lies ahead.

February 23, 2026

Jay Jacobowitz, President & Founder, Retail Insights and Maggie Jaqua, Content Director

Overall year-over-year growth for all survey respondents was a robust 6.1% increase.

Independent Retailers Sound Off

The state of independent natural retail, in their own words.

February 22, 2026

Maggie Jaqua, Content Director

Independent natural products retailers reflect on the state of business.

2025 47th Annual WholeFoods Magazine Retailer Survey

What are the main challenges impacting independent natural products retailers, and how are they faring? Find out!

February 20, 2025

Jay Jacobowitz, President & Founder, Retail Insights and Maggie Jaqua, Content Director

WholeFoods Magazine and Readex Research surveyed independent natural organic retailers to paint a picture of independent natural products retailing in the U.S. today.

WholeFoods Magazine

2024 46th Annual Retailer Survey

How are independent natural products retailers navigating in the post-COVID retail landscape? Find out!

February 22, 2024

Jay Jacobowitz, President & Founder, Retail Insights and Maggie Jaqua, Content Director

What is the bottom line for independent natural products retailers? Did they fare better, or worse, during WholeFoods Magazine's 12-month survey period? Find out! PLUS: Don't miss Retail Insights® 2024 Retail Universe for U.S. Premium Natural, Organic Food, Supplement & Personal Care Sales.

Recommendations for a Recession

Report: Weathering Economic Uncertainty in Grocery Retail

FMI, The Food Industry Association, in partnership with Coresight Research, provides key insights and analysis in US Grocery Retail and Recessions: Learnings from the Past and Recommendations for the Future.

April 24, 2023

Maggie Jaqua, Content Director

The world is opening back up post COVID-19, but economic uncertainty lingers. What lies on the horizon? FMI, The Food Industry Association, in partnership with Coresight Research, provides key insights and analysis in US Grocery Retail and Recessions: Learnings from the Past and Recommendations for the Future.

2023 45th Annual Retailer Survey

What is the state of independent natural products retailers as we emerge from the COVID-19 pandemic? Find out, and hear from independent retailers, in their own words, on the state of business.

February 28, 2023

Jay Jacobowitz, President & Founder, Retail Insights and Maggie Jaqua, Content Director

What is the state of independent natural products retailers as we emerge from the COVID-19 pandemic? Find out, and hear from independent retailers, in their own words, on the state of business.

Changing Consumer Shopping Preferences

November 18, 2021

Jay Jacobowitz, President & Founder, Retail Insights

There has been a vast increase in online ordering in the past year, so we wanted to know: How are customers obtaining products from natural products stores? To find out, we expanded this year’s survey questionnaire to capture the full variety of delivery solutions stores have devised to accommodate customers’...

The Natural View: Retailers Discuss WholeFoods 2021 Retailer Survey

April 27, 2021

WholeFoods Magazine Staff

WholeFoods Editor-in-Chief Maggie Jaqua, Todd Pauli of 24 Stories Marketing, and Jay Jacobowitz, President of Retail Insights ®, sit down with natural products retailers to discuss WholeFoods 2021 43rd Annual Retailer Survey and Retail Insights® 2021 Retail Universe for Premium Natural Organic Food, Supplement & Personal Care Sales. Hear what retailers have...

The Natural View: 2021 Retailer Survey, Gearing Up for Allergy Season, & More

February 22, 2021

WholeFoods Magazine Staff

Todd Pauli of 24 Stories Marketing and WholeFoods Editor-in-Chief Maggie Jaqua discuss key focuses for the natural products industry, including the results of WholeFoods 43rd Annual Retailer Survey, the science explaining why allergies are getting worse (and what you can do about it!), and more. For expanded coverage of these topics and more, check...

The Good, the Bad, and the Opportunity

February 19, 2020

Maggie Jaqua, Content Director

The last week of January was filled with unpleasant news in the industry—most notably: Lucky’s Confirms Store Closures; Outlines Timeline Earth Fare Announces Inventory Liquidation at All Stores Both headlines were met with shock and sadness, followed by stress as people contemplated how the closings would impact their personal business,...