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Dietary supplements

ITC Releases Comprehensive Reports from 2023 Annual Consumer Supplement Survey

Among the findings: 70% of respondents cite general health and well-being as reasons for taking health supplements.
November 7, 2023
WholeFoods Magazine Staff

Three new reports from Industry Transparency Center's 2023 Consumer Insights program are available for purchase and immediate download.


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Turmeric 696x464

AHPA Updates the Botanical Safety Handbook

The publication is a tool for anyone who manufactures, recommends, or uses herbal products.
November 7, 2023
WholeFoods Magazine Staff

The Botanical Safety Handbook provides safety information on more than 500 species of herbs, derived from data compiled from clinical trials, pharmacological and toxicological studies, medical case reports, and historical texts.


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Discover 2024's Top Trend Predictions from Whole Foods Market

From plant-based to water conservation, here are the trends to watch in the natural foods and supplement space for the coming year.
November 3, 2023
Rebecca Viscomi

Whole Foods Market announces the trends on the rise for 2024. 


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Variety of vitamin pills on white wooden background, supplemental and healthcare product, flat lay surface

Bill to Increase Consumer Choice and Reduce Health Care Costs Reintroduced

The bill would save taxpayer funds, increase consumer choice, and encourage people to invest in their health, said Senator Kevin Cramer.
November 1, 2023
Maggie Jaqua, Content Director

Senator Kevin Cramer has reintroduced legislation that would allow dietary supplements to be purchased with Health Savings Accounts (HSA), Flexible Savings Accounts (FSA), and Health Reimbursement Arrangements (HRA).


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Kava Piper methysticum plant leaves used to make Kava drink.

ABC’s Adopt-an-Herb Program: Jiaherb Adopts Kava

The kava adoption enables ABC to further its nonprofit research and educational mission by ensuring its HerbMedPro contains the latest scientific and clinical research on this traditional herb.
October 31, 2023
WholeFoods Magazine Staff

Jiaherb has adopted kava (Piper methysticum) through the American Botanical Council's (ABC) Adopt-an-Herb botanical research and education program.


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Medical pills placed on rotating table, shot with white seamless

74% of Americans Take Dietary Supplements, CRN Consumer Survey Finds

Do consumers trust the dietary supplement industry? Get the answer to that question and more.
October 31, 2023
Maggie Jaqua, Content Director

The Council for Responsible Nutrition (CRN) shared findings from its annual survey of U.S. adults, which shows people use supplements to fill nutrition gaps, as well as to support their more active and healthy lifestyles and their aspiration for optimal wellness.


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Magnifying glass and various business graphs on light blue background

Research Updates: Immune Support, Sleep, Mood and More!

Get the latest science overviews from companies in the natural products industry, including Maypro, NXT USA, Gnosis, and other industry companies.
October 31, 2023
WholeFoods Magazine Staff
GettyImages-1271367687.jpg

November 2023 People News

Who is moving up and who is moving on in the Natural Products Industry? Find out!
October 30, 2023
WholeFoods Magazine Staff

Find out about the latest hires, promotions, and awards in the Natural Products Industry.


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Sabinsa Celebrates 35 Years

The company entered the U.S. in 1988. Take a look at the latest growth and initiatives.
October 30, 2023
Maggie Jaqua, Content Director

The company is committed to delivering innovative and sustainable products and is poised to expand its market share.


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heap of pills close-up. vitamin dietary supplements on on burlap rag. immune prevention care concept

New York Age Restriction Legislation Signed Into Law; Industry Reacts

Take a look at what ingredients have been called out in the law.
October 26, 2023
Maggie Jaqua, Content Director

The push to restrict access to supplements has succeeded in New York state, though NPA said it will seek to overturn the newly signed law in court.


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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