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M&A Update: Carbyne Equity Partners Acquires SuanNutra

Suanfarma's nutraceutical ingredients business has recorded 10 consecutive quarters of revenue and gross profit growth.
December 17, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

The acquisition of SuanNutra marks Carbyne Equity Partners entry into the nutraceutical sector.


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Research

Research Updates: Fish Oil, Women's Health, Pet Support and More

Get the latest science overviews from companies in the natural products industry, including Bioiberica, PhytoGaia, NXT USA, and more.
December 15, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Natural products industry companies share overviews on the latest science on their dietary supplement branded ingredients and formulations to support health and well-being.


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Research: Ashwagandha & Sexual Health Support

New science shows proven benefits of KSM-66 from lxoreal for sexual dysfunction in men and more.
December 9, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Researchers determined the extended use of ashwagandha had no unwanted effects and its positive influence could be seen in levels of sexual desire scores amongst healthy males. 


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New Research: Shatavari Root Provides Reproductive Support for Women

Studies show SRI-81 from lxoreal can help support menopause, perimenopause, and lactation.
December 8, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

lxoreal Biomed's "Queen of Herbs" Shatavari root extract is already supported by 10 clinical studies, and new research further supports the ingredient's claims on menopause, lactation, and perimenopause support.


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Magnifying glass with pills on blue.

CRN Spotlights Supplement Safety Science

The new guidance serves manufacturers, regulators, and health practitioners seeking evidence-based recommendations.
November 24, 2025
WholeFoods Magazine Staff

CRN said the new content is part of a comprehensive, science-based resource on nutrient safety that serves manufacturers, regulators, and health practitioners seeking evidence-based recommendations. 


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Hemp Industry Under Fire

The U.S. Hemp Roundtable condemns new efforts to "recriminalize hemp products," calling it a harmful decision that threatens to eliminate America’s $28.4 billion hemp industry.
November 18, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Representatives from the hemp industry are vowing to keep up the fight against government restrictions impacting the hemp-derived THC industry.


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Newtopia Now Changes 2026 Dates

The annual trade show shared its updated schedule for the 2026 event.
November 14, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

Feedback from this year's Newtopia Now trade show helped spark the update for 2026.


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KSM-66 Ashwagandha Names Robert Lewandowski Global Brand Ambassador

"I've been using KSM-66 for years because it helps with what matters most: recovery after intense matches and staying mentally focused under pressure," the pro soccer star said.
November 13, 2025
WholeFoods Magazine Staff

The soccer star will represent the brand worldwide across all markets where KSM-66 Ashwagandha operates. Discover how the root only extraction and clinical research give the pro athlete confidence and results to perform at the highest level.


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Gencor is Now Saanroo

The rebranded nutraceutical division of Gencor Pacific will continue to offer the same science-backed wellness solutions its clients have come to expect.
November 10, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

“Saanroo represents the next chapter in our journey—a brand built on proof, not promises,” explained John Quilter, CEO of Saanroo.




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2026 Trends

Circana Shares 2026 Food and Beverage Outlook

The report summarizes the global F&B industry performance in 2025 and previews expectations for the year ahead.
November 4, 2025
Richard Ortega, Associate Editor, WholeFoods Magazine

For 2026, Circana expects U.S. F&B price/mix growth of 3% to 5% due to ongoing cost pressures, competitive retail pricing, and strategic promotional activity.


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WholeFoods Magazine is your one-stop resource for health and nutrition articles. We provide important information regarding industry news, research, and trends.

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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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