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Articles Tagged with ''vitamins''

Going for the Gold in Active Nutrition

ADM spotlights nutrition strategies to reach peak performance levels.

July 26, 2024

Richard Ortega, Associate Editor, WholeFoods Magazine

Gold? Silver? Or bronze? ADM spotlights active nutrition trends that fuel success.

Natural Products Industry News Briefs: Indena, Balchem, Seal the Seasons, & More

What's new in the natural products industry? Catch up on the latest!

May 13, 2024

Richard Ortega, Associate Editor, WholeFoods Magazine

Read up on all the latest news in the natural products industry.

Supplement Highlights

5 Natural Eye Health Helpers

The eye health supplements market is growing. Find out what's trending.

November 27, 2023

Rebecca Viscomi

What's trending in the nutritional supplements market for eye health support? Take a look!

What’s New With Minerals? 7 Category Growth Drivers

Minerals are on an upswing—and have been for the past 20 years. Here's what to know now.

July 20, 2023

Julia Peterman

Minerals are on an upswing—and have been for the past 20 years. Here's what to know now.

Product Profiles:

Bluebonnet Nutrition Magnificent Mushrooms

January 25, 2023

Trisha Sugarek MacDonald, BS, MS, Ph.D. Candidate

Q1. Mushrooms are in a class of their own; what makes them different from plants and animals? Mushrooms are magical; they can be delicious, intoxicating, mysterious, and even deadly. Because of these attributes, mushrooms, throughout time, have had a reputation for being both friend and foe. All mushrooms are fungi,...

Active Aging for Everyone

December 22, 2022

Marissa Fox

“Active aging, by definition, is the process of optimizing opportunities for health, participation, and security in order to enhance the quality of life as people age.” — Trisha Sugarek MacDonald, Bluebonnet Consumers are more tuned into the need to take action to age well, and from a younger age.

Childrens health image child holding apple by schoolbus

Keeping Kids Happy & Healthy

July 21, 2022

Marissa Fox

From snacks and sips to supps and clean medicine, here’s the latest science, trends, and offerings in the children’s health market. We all know eating loads of junk food—the kind with advertising designed to tempt children—isn’t great for wellbeing. But for kids, what are long-term effects of consuming a...

NPA Applauds NJ’s Push to Recognize Creatine Day

July 8, 2022

WholeFoods Magazine Staff

Washington, D.C.—New Jersey State Senator Bob Singer introduced a Senate Joint Resolution, which has now established July 9 as Creatine Day. The Natural Products Association (NPA) asks health and wellness supporters to keep writing to members of the New Jersey state legislature through the NPA Action Center in order to...

Delivery System: Oral Films Expanding to Nutraceutical Market

June 30, 2022

Marissa Fox

Hyderabad, India—ThinSol, a patent-pending delivery system from Aavishkar Oral Strips Pvt Ltd., offers unique solutions for formulators and marketers, according to the company. What sets the delivery system apart? Oral thin films (OTF) carry more actives than other common delivery system, according to the company, with less excipients or inactive substances. Solution...

Superhero Medicinal Mushrooms

June 23, 2022

Marissa Fox

The reason medicinal mushrooms are topping trends lists? These natural treasures deliver a whole host of research-backed benefits that consumers want (and need) right now. In recent research led by Penn State College of Medicine, mushrooms were shown to benefit mental health. Penn State researchers used data on diet and...