What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores around the country, rotated from a base of selected stores. The intention is to provide indications of sales trends.

Retailers: Give your store a chance to shine! Participate in our Monthly What's Selling Column

Questions? E-mail: jasmineburroughs@wfcinc.com.

Sunspot Natural Market, Kokomo, IN (4,500 ft²)

SUPPLEMENTS: Nature’s Plus, Hema-Plex;
Reliance, Private Label Supplements;
New Chapter, Bone Strength Take Care

FOOD: Native Forest, Organic Coconut Milk;
Canyon Bakehouse, Gluten-Free Bread;
Bragg Live Foods, Apple Cider Vinegar

HABA: Frangipani, Shea Butter Softening Lotion;
Aroma naturals, Soft Whipped Cocoa Butter Créme;
NOW Foods, Long Lasting Deodorant Stick

BEVERAGES: Zevia, Zero Calorie Cola;
Brownwood Acres, Fruit Fast Tart Cherry Juice Concentrate;
Millennium Products, GT’s Kombucha (Trilogy)

UP & COMING: Jovial Foods, Organic Einkorn Flour;
Essential Living Foods, Goji Berries;
Late July, Chia + Quinoa Chips


Yareck’s Natural Foods, Charleroi, PA (1,000 ft²)

SUPPLEMENTS: NOW Foods, Vitamin D;
MegaFood, Blood Builder;
Garcinia Cambogia, All Brands

FOOD: Calbee, Snapea Crisps;
Late July, Multigrain Snack Chips;
SkinnyPop, Full Line

HABA: Deodorant Stones, Thai Deodorant Crystals;
Miracle II, Full Line;
NOW Foods, Xyliwhite Toothpaste, Full Line;

BEVERAGES: Reed’s, Cabernet Grape Kombucha;
Essentia, Water;
Zevia, Cola

UP & COMING: Crimson Creek, Local Honey;
Good Greens, Chocolate Mint Protein Bars;
Barlean’s, Chocolate Silk Greens


Coast Health and Nutrition, Gulfport, MS (3,000 ft²)

SUPPLEMENTS: EuroPharma, Terry Naturally Curamin;
Life’s Fortune, Multivitamins;
ReNew Life, Ultimate Flora Senior Formula

FOOD: Bragg Live Foods, Apple Cider Vinegar;
Udi’s, Gluten Free White Sandwich Bread;
Food For Life, Ezekiel 4:9 Bread

HABA: Dr. Bronner’s, Castile Liquid Soaps;
Nubian Heritage, African Black Soap;
NOW Foods, Essential Oil Blends

BEVERAGES: Zevia, All Flavors;
Reed’s, Kombucha (All Flavors);
Reed’s, Virgil’s Root Beer

UP & COMING: Coconut Secret, Coconut Aminos;
Skinny Magic, Garcinia Cambogia;
Wild Poppy Juice Co., All Flavors


Wealth of Health, Idaho Falls, ID (6,000 ft²)

SUPPLEMENTS: EuroPharma, Terry Naturally Curamin;
Nature’s Way, Calm Aid;
EuroPharma, Terry Naturally Adaptra

FOOD: Kinnikinnick, Muffins;
Udi’s, Full Line;
Bob’s Red Mill, Gluten Free 1-to-1 Baking Flour

HABA: Andalou Naturals, Full Line;
MyChelle Dermaceuticals, Full Line;
Aura Cacia, Aromatherapy Line

BEVERAGES: Lacroix, All Flavors;
Zevia, All Flavors;
Knudsen, Just Black Cherry

UP & COMING: Trace Minerals,
Electrolyte Stamina Power Pak, Non-GMO;
EuroPharma, Terry Nat. Healthy Ligaments & Tendons;
Wakunaga of America, Kyolic Formula 109


The Lettucehead Food Company, Buena Vista, CO

SUPPLEMENTS: Earth Apothecary, Curcumin Relief;
NutraMarks, Solaray, Multidophilus 12;
ReNew Life, Ultimate Flora Critical Care

FOOD: Organic Avocados;
Raw Almonds (Bulk);
Organic Eggs

HABA: NOW Foods, Peppermint Oil;
Alaffia, Authentic African Black Soap;
Zambeezi, Original Beeswax Lip Balm

BEVERAGES: Millennium Products,
Synergy Kombucha (Gingerade, Cranberry, Ginger)

UP & COMING: Acure Organics, Facial Line;
Lulu’s Chocolate, Love Truffles;
Garden of Life, Kind Organics Multivitamins

The Food Co-op, Port Townsend, WA (7,000 ft²)

SUPPLEMENTS: HealthForce Nutritionals, Vitamineral Green;
MegaFood, Women/Men Over 55 Multis;
OxyLife, Phenocane

FOOD: Chocolove, Almonds and Sea Salt;
Kaia Foods, Alive & Radiant, Kale Krunch;
Nature’s Path, Eco Pacs Cereal

HABA: Xlear, Spry Oral Rinse;
Xlear, Spry Sponge Floss;
Dr. Bronner’s, Liquid Soaps

BEVERAGES: Del Rey Imports, CoCo Fresh, Coconut Water;
KeVita, Full Line;
Mate Tea, All Brands

UP & COMING: Natural Factors, Suntheanine
















Published in WholeFoods Magazine, November 2014