Stress and Mental Wellness, Active Aging, Immune Health, and the Microbiome all have been identified as top market areas that are driving salesin the natural products industry, and consumer interest will remain strong going into 2023. Throughout 2021 and 2022, the Naturally Informed conference series, powered byWholeFoodsMagazine and Industry Transparency Center, has covered each of these topics in depth, offering the most up-to-date information on the evolving markets.

These virtual events are designed to keep ingredient suppliers, brands, natural products retailers, healthcare practitioners, and others in the industry informed on the latest science and emerging opportunities. All of this educational content, presented by leading industry experts, is available to view on demand, at no change, so you and your entire staff can view the content at your convenience in your store, office, or home. You can easily access the information that will help you better serve your customers and grow your business

I also hope you will join us live at our next virtual event:Healthy Aging: Mastering the Market, taking place November 16-18, 2022. This market is no longer about simply living longer. In 2022, it’s about staying active, vibrant, and energized for years to come. People of all ages are now being more proactive to extend their health span, and they are turning to natural products for the support they need to feel their best.

During this three-day event, world-class experts will discuss how businesses throughout the supply chain can meet and master this market. You will learn about importanttrending subcategories, including:
  • Cognitive health

  • Bone, muscle, and joint health

  • Energy

  • Libido

  • Immunity

  • Heart health

  • Eye health

  • ...and so much more!

Attendees will get up-to-date on emerging science, consumer trends, and actionable strategies for developing, positioning, and merchandising products. Take advantage of educational and training tools for your entire team to give your business an edge. The best part: Thanks to industry-leading sponsors who are dedicated to helping keep the natural products world informed, these events are free to attend.

Scan the ELi code or visitwww.NaturallyInformed.netto access on-demand content and register for our upcoming event.

…And Gain a Competitive Edge in 2023!

The Naturally Informed team has set the schedule for 2023 events. Save the date for these virtual conferences:
Reimagining Botanicals: Mastering the Market – February 7-9, 2023
Microbiome: Mastering the Market – May 23-25, 2023
Stress and Mental Wellness: Mastering the Market – September 25-28
Active Aging: Mastering the Market – November 28-30
There’s also valuable information to help set you up for greater success in the special expanded supplier section of this issue. Find information on:
  • 2023 Trends in Raw Materials – page 22.
  • Formulation Opportunities: Colors, Flavors & Sweeteners – page 30
  • Meeting Supply Demand and Easing Stress with Contract Manufacturing – page 34
  • Gaining an Edge with Lab Testing & 3rd-Party Certifications – page 40
  • Packaging That Appeals to Consumers – page 42 
Heading to SSW? Come See Us!
TheWholeFoodsMagazine team will be in Las Vegas for SupplySide West. We’d love to see you there. Stop by our booth #3537 to tell us about the latest news at your company, to share your thoughts on the event, and to connect. For highlights to help you plan your days at SSW, see our pre-show coverage on page 48.

Not making the trip? Stay tuned towww.WholeFoodsMagazine.comor scan the code for our show coverage to get the scoop on innovations and insights from the show floor and educational sessions.