March 2026

2026 48th Annual Retailer Survey

Inside the realities of independent natural retail: challenges, momentum, and what lies ahead.

February 23, 2026

Jay Jacobowitz, President & Founder, Retail Insights and Maggie Jaqua, Content Director

Overall year-over-year growth for all survey respondents was a robust 6.1% increase.

Retail Insights® 2026 Retail Universe for U.S. Premium Natural, Organic Foods, Supplements & Personal Care

Natural foods continue to punch above their weight. Take a deep dive with this analysis.

February 23, 2026

Jay Jacobowitz, President & Founder, Retail Insights

Natural market share of total food-store sales remained nearly the same as last year. Take a look at performance details.

The New Fountain of Youth

Understanding how consumers are shifting away from the term lifespan and embracing the concept of healthspan.

February 22, 2026

Richard Ortega, Associate Editor, WholeFoods Magazine

It’s no longer enough to celebrate reaching 100 years old; today’s consumers want to understand how well they can live to 100.

Powered Up Performance

Industry insiders weigh in on the trends driving growth in the sports and active nutrition market —and share how retailers can gain a competitive edge.

February 21, 2026

Jennifer Joseph

Discover the trends driving growth in the sports and active nutrition market. Plus! 4 Secrets to Selling Active Nutrition.

Independent Retailers Sound Off

The state of independent natural retail, in their own words.

February 22, 2026

Maggie Jaqua, Content Director

Independent natural products retailers reflect on the state of business.

Consumer Education & Interaction: Strategies for Greater Success

Brian Mosser, Owner of Get Healthy / SENPA Emerging Leaders Chair, talks with industry experts to share the know-how that can make the winning difference.

February 21, 2026

Brian Mosser, Owner of Get Healthy / SENPA Emerging Leaders Chair

Natural product retailers are leaning into education and community to compete with online giants.

What's Selling: March 2026

What’s Selling is a monthly review of the best-selling natural and organic products determined from unit sales at natural products stores across the U.S.

February 21, 2026

WholeFoods Magazine Staff

Take a look at the dietary supplements, organic foods, and clean beauty products driving natural products sales from coast to coast!

Your 2026 Guide to Expo West Success!

Exhibit hours, select industry events, educational sessions, and speakers.

February 21, 2026

WholeFoods Magazine Staff

This overview of exhibit hours, select industry events, educational sessions, and speakers, will help you get the most from Natural Products Expo West.