Nutriventia | WholeFoods Magazine

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Natural Products Industry News Briefs: NutriLeads, Nutriventia, and More

There's a lot happening in the natural products industry. Find out about the latest!

April 26, 2023

WholeFoods Magazine Staff

There is a lot happening in the natural products industry. Read up on the latest!

Stressed? Tired? Enter Adaptogens

January 25, 2023

Maggie Jaqua

The adaptogens market size was valued at more than $10 billion in 2022, and has projected CAGR of more than 6.5%, reports Gene Bruno, Vice President of Scientific and Regulatory Affairs, NutraScience Labs. By 2032, the value is projected to climb to $19 billion. What's driving the growth? A number...

Highlights from SupplySide West 2022

December 2, 2022

WholeFoods Magazine Staff

At SupplySide West in Las Vegas from October 31 to November 4, 2022, the WholeFoods Magazine team met with many industry players, getting up-to-date on the latest science and learning about the trends that will be driving sales in 2023. Throughout the event, there was one word we heard again...

Settle for so-so? No thanks!

November 29, 2022

Maggie Jaqua

Good news from the experts at SPINS: Trends suggest a positive shift for brick-and-mortar. “We’re seeing more consumers go back to the way that they were shopping traditionally. Not everybody, but during the beginning of COVID consumers didn’t have an option. They had to buy online because stores were closed,...

Sneak Preview! Science & Innovation Spotlight at SupplySide West 2022

October 26, 2022

Maggie Jaqua

Las Vegas, NV—From October 31 to November 4, 2022, natural products industry members will gather at the Mandalay Bay in Las Vegas for SupplySide West and Food ingredients North America (FiNA). Exhibitors from across the health and nutrition supply chain will be in attendance. The WholeFoods Magazine team will be there, and...

Nutriventia Sustained-Release Ashwagandha Supported by Research

October 20, 2022

Maggie Jaqua

Mumbai, India—Nutriventia's sustained-release Prolanza ashwagandha (Withania somnifera) is backed by a study showing its superior absorption, according to the company. In the study, the pharmacokinetics, safety, and tolerability in equi-dose format compared 600mg of Prolanza sustained release capsules containing 30 mg withanolides with 600mg of another ashwagandha extract. The research showed that...

Weekly News Briefs: Justin's, Nutriventia, and More

September 2, 2022

WholeFoods Magazine Staff

Farlong Nutraceutical announces brain health study Farlong Nutraceutical is conducting a 90-day double-blind, randomized, controlled, parallel-study to determine the safety and effectiveness of Farlong Lifeflower Breviscapine on improving long- and short-term memory, concentration, and clarity of thinking in healthy individuals. Led by clinician Melanie Montgomery, Ph.D., of LifeAlyze LLC,...

Study Finds Branded Turmeric Extract Helps Reduce Joint Pain

August 13, 2021

Julia Peterman

Mumbai, India—Nutriventia, a brand from Inventia Healthcare, has announced a new study on its branded turmeric ingredient TurmXTRA 60N, published in Clinical Pharmacology: Advances and Applications. The 90-day, randomized, double-blind, placebo-controlled, clinical trial was conducted in 96 healthy adults who experienced chronic knee pain following physical exertion. The findings: The...

Ingredient Line

September 23, 2020

WholeFoods Magazine Staff

Inventia Healthcare has launched a new ingredient brand, Nutriventia. The product lineup includes: TurmXTRA60N (low-dose bioequivalent curcuminoids), C-Fence (single-dose all-day vitamin C), bsRx60N (taste-masked and water dispersible Boswellia for gut health), unstain (stain-resistant 95% turmeric granules), CaffXtend (single-dose all-day natural caffeine) and Keto-HiMCT (energy). The products are available in tablets,...