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Home » Authors » Rachel Appleton
Rachel Appleton

Rachel Appleton

rachelappleton@wfcinc.com
Articles

ARTICLES

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Meet Rodale Institute's 2021 Organic Pioneer Award Recipients

August 12, 2021
Rachel Appleton
Kutztown, PA—Rodale Institute has announced the recipients of the 11th Annual Organic Pioneer Awards, an annual recognition of leaders who are changing the landscape of regenerative organic agriculture for the better. Congratulations to the 2021 Organic Pioneer Award recipients: Jay Feldman, Beyond Pesticides Founder and Executive Director; Denise O’Brien, farmer and activist; and Don...
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Rodale interview

Perspectives: How Farming Changed One Woman’s Life

August 10, 2021
Rachel Appleton
Patricia Hodge, Intern with the Rodale Institute Veterans Farmer Program, Veteran and former police officer, talks with WholeFoods’ Rachel Appleton about how farming has changed her life and how she plans to give back to her South Philly community.
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What Our Language Says About Plant-Based Food Trends

July 29, 2021
Rachel Appleton
London—VERJ released results of its Comparative Linguistics Analysis (CLA) depicting the differences between Veganism and Plant-Based eating. The research, exploring consumer psychology underpinning shifts towards alternative eating, suggests two keys of success are capitalizing on sustainable vegan and plant-based snacks and exploring the vegan identity. “Our report has allowed us...
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Happy Customer: Penn Herb Company

July 15, 2021
Rachel Appleton
Jamie Hickey, a Philadelphia-based NASM, FMS certified trainer, ISSA certified nutritionist and founder of Truism Fitness, is a big fan of shopping locally. In August of 2017, Jamie discovered the Penn Herb Company when he moved to the City of Brotherly Love.  Penn Herb Company has held an important role...
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5 Takeaways from CRN’s WellComms 2021 

June 22, 2021
Rachel Appleton
Natural product industry communicators and marketers joined together in June for WellComms, a 2-day virtual event that covered wellness trends, workplace challenges, and ways to work smarter. While the content was designed for communications professionals, the lessons learned are applicable to the entire natural products industry—no matter where you link in...
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Sunrise Health Foods Turns 60

March 18, 2021
Rachel Appleton
In 1961, wife and husband duo Lill and Herman Chapman opened Sunrise Health Foods in Lansing, a southern Chicago suburb. Today, Sunrise celebrates 60 years with five stores in the Chicago region. The inception of Sunrise can be traced back to Lill’s health awakening in the 1950s. She was tired...
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Maximizing Plant-Based Sales

March 18, 2021
Rachel Appleton
[vc_row][vc_column][vc_column_text]Niche? No way. The appeal of plant-based just keeps growing. Research from Sprouts Farmers Market determined that nearly half of Americans consume more plant-based than meat-based meals, with 54% of respondents ages 24 to 39 identifying as flexitarians, and 63% of respondents saying they’d be willing to swap meat for...
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Free from foods

Focus on Free-From Foods

February 19, 2021
Rachel Appleton
[vc_row][vc_column][vc_column_text]In 2020, trends like #quarantinebaking converged with people aiming to clean up their diets to protect their overall health. This pushed the “free from” market growth even further into the spotlight during a year affected by COVID. In a category that caters to 32 million people in the U.S. alone...
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Natural Intimacy Products

January 26, 2021
Rachel Appleton
[vc_row][vc_column][vc_column_text] Petrochemicals in personal lubricants? Not so sexy. Parabens and synthetic glycerin? No thanks. Odds are most of your customers looking for cleaner foods, supplements, and beauty products will also want to take a pass on chemical-laden intimacy products. Here, a look at what’s trending in the category, including ingredients...
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Hand sanitizer

Hand Sanitizer Update

December 18, 2020
Rachel Appleton
[vc_row][vc_column][vc_column_text]The best way to prevent the spread of infections such as COVID-19 and decrease the risk of getting sick is by washing hands with soap and water, according to the Centers for Disease Control and Prevention (CDC)—but life doesn’t always happen by a sink. Hand sanitizer to the rescue. It’s...
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View All Articles by Rachel Appleton
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