From revitalizing beverages to plant-forward foods, clean skincare, and thoughtful essentials, the emerging natural brands on display at Newtopia Now are redefining wellness with innovation, integrity, and purpose.

From nutritional supplements to skincare and cosmetics to household cleaning products, every category has plant-forward options that are cleaner and greener.

Find out what's new in natural innovations including organic and natural grocery products, personal care, dietary supplements, branded ingredients, and more! 

The report marks the first trends forecast published by a CDMO.

Read up on all the latest news in the natural products industry.

Tune in to learn about the benefits of kava and kratom leaf, including how these two botanical ingredients work together, supporting science, safety standards, and an innovative product. 

Find out what's new in natural innovations including grocery products, ingredients, dietary supplements, branded ingredients and more! 

Check out the latest what new products and ingredients available in natural and organic space for dietary supplements, clean beauty, organic foods and more! 

Natural Products Expo West 2025 underscored a powerful shift toward mindful consumerism, sustainability, and functional wellness, with several standout trends dominating the show floor. 

The latest innovation from GNT is an expansion of their EXBERRY line, featuring an orange shade derived from paprika.