What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores around the country, rotated from a base of selected stores. The intention is to provide indications of sales trends.

Retailers: Give your store a chance to shine! Participate in our Monthly What's Selling Column

Questions? E-mail: colleenmorrison@wfcinc.com.

Dover Healthy Alternative, Dover, OH (3,300 ft2)

SUPPLEMENTS: Redd Remedies, Muscle Ease;
Natural Factors, Celadrin Joint Health;
Aloe Life, Cherry Berry Aloe Juice Concentrate

FOOD: Food For Life, Ezekiel 4:9 Breads;
Udi’s Gluten Free Foods, White Sandwich Bread;
Follow Your Heart, Grapeseed Vegenaise

HBC: Andalou Naturals, Body Care Line;
The Soap Works, Bar Soaps;
Nature’s Answer, PerioBrite Natural Toothpaste

BEVERAGES: Eternal Water, Naturally Alkaline Water;
Blue Diamond Growers, Almond Breeze Original;
Life Extension, Rich Rewards Breakfast Blend Coffee

UP & COMING: Emerald Laboratories, Multivitamins;
Pure Essence Labs, Breast-D;
Regalabs, Raspberry Ketones


Healthy Appetites Natural Foods,
Plymouth, MA (1,750 ft2)

SUPPLEMENTS: 7-Keto (All Brands);
Reserveage, Collagen Booster;
Jarrow Formulas, MSM Sulfur Powder

FOOD: Against the Grain Gourmet, Three-Cheese Pizza;
Schar, Gluten-Free Deli-Style Bread;
Joan’s GF Great Bakes, Joan’s Corn Toaster Muffins

HBC: Badger, SPF 30+ Baby Sunscreen;
derma e, Hyaluronic Acid Products;
NuScience Corporation, Cellfood Oxygen Gel

BEVERAGES: Zevia, All-Natural Sodas;
Millennium Products, GT’s Kombucha;
Adagio Teas, Anteadote Oolong Tea

UP & COMING: Danielle, Roasted Coconut Chips;
Kitchen Table Bakers, Cheese Crisps;
Re-Body, Saf-Slim


Hallelujah Acres, Shelby, NC (1,600 ft2)

SUPPLEMENTS: Hallelujah Acres, BarleyMax Original, Berry Flavors;
Hallelujah Acres, B12, B6, Folic Acid

FOOD: Hallelujah Acres, Living Foods Survival Bar Original,
Hallelujah Acres, Blueberry Snack Bar;

HBC: Desert Essence, Lip Rescue Ultra Hydrating;
American Biotech Labs, ASAP Ultimate Skin and Body Care Gel;
Deodorant Stones, LLC, Thai Deodorant Stone

BEVERAGES: Taste Nirvana, Real Coconut Water;
Let Water Be Water, Wat-Aah!
R.W. Knudsen Family, Grape Spritzer

UP & COMING: Hallelujah Acres, Kale Chips;
Hallelujah Acres, Kale Sprinkles;
L’Ocean, Lotion Candles


Wayne & Mary’s Nutrition Center, Mitchell, SD (1,200 ft2)

SUPPLEMENTS: Pure Essence Labs, One ‘n’ Only;
EuroPharma, Freeze Dried Cherry Fruit Extract;
Natrol, Melatonin

FOOD: Udi’s Gluten Free Foods, Millet-Chia Bread;
Udi’s Gluten Free Foods, Flax & Fiber Bread;
Walden Farms, Full Line

HBC: Badger, SPF 30+ Baby Sunscreen;
Tom’s of Maine, Naturally Dry Antiperspirant Deodorant;
Queen Helene, Mint Julep Mask

BEVERAGES: Eternal Water, Naturally Alkaline Water;
Millennium Products, GT’s Kombucha;
Reed’s Inc., Virgil’s Root Beer;

UP & COMING: Kroeger Herb, Circu Flow;
Nature’s Sunshine, Hawthorn Berries;
VÄXA, Circulin


Poteau Health Food Store, Poteau, OK (600 ft2)

SUPPLEMENTS: Nature’s Vision, Raspberry Ketones;
NOW Foods, B-12 Single Dose 8 Pack;
Energy Now, Ginkgo Biloba

FOOD: Food For Life, Ezekiel 4:9 Breads;
Springfield Creamery, Nancy’s Organic Lowfat Cottage Cheese;
Bragg, Apple Cider Vinegar

HBC: Dr. Ohhira’s, Probiotic Kampuku Soap;
Christina’s Natural Qualities, Mineral Makeup;

BEVERAGES: Marley Ventures, Inc., Marley’s Mellow Mood;
Millennium Products, Inc., GT’s Kombucha;
Blue Sky Beverage Company, Blue Energy

UP & COMING: Elciemje Innovations, Inc.,
Chattahoochee Herbal Snuff, Hooch Wintergreen;
Wise Consumer Products, Co.,
Frankincense & Myrrh Products
Sol Raiz Organics, Maca


Health Hut, Brentwood, CA

SUPPLEMENTS: Nature’s Plus, Full Line;
Life’s Fortune, Full Line;
Liquid Health, Full Line

FOOD: Udi’s Gluten Free Foods, Full Line;
Bragg, Full Line;
Rocky Mountain Grain Products, Hemp Hearts

HBC: Essential Source, RePear Anti Aging Lotion;
Essential Source, Bonita Inside & Out;
Peaceful Mountain, Full Line

BEVERAGES: Zevia, All Natural Sodas;
Guayaki Yerba Mate, Bottle Yerba Mate;
Numi, Pu-erh Teas

UP & COMING: Super Nutrition, Vitamins;
Jarrow Formulas, Coconut Oil (Extra Virgin);
Bell Lifestyles Products, Inc., Full Line

Published in WholeFoods Magazine, June 2012