The Natural Products Retailer of the Year does more than drive sales. Top retailers deliver trust, personalization, and genuine wellness support in an evolving market. Leading retailers provide quality assortments, strong vetting, and A+ education. The strongest natural products retailers foster community, combining in-store experience with digital engagement to become trusted local wellness hubs.
But with so many natural products retailers dedicated to serving their local communities, trying to select just one to spotlight is a challenge, and we need your help. Please share your nomination for the 2026 WholeFoods Magazine Retailer of the Year. If you know a retailer worthy of the top honor, let us know!
The 2026 Retailer of the Year will not only be a great store—but a model for the future.
Nominate a Retailer
who is raising the bar by:
- Helping customers achieve their wellness goals
- Serving their community and fostering the greater good
- Innovating in merchandising and education
To submit your nomination, email editor@wfcinc.com with the subject line 2026 ROTY, and include the following in your email:
- Name of retailer you are nominating, and why they deserve to win.
- Location and website for the retailer.
- Your name and affiliation/company (this will be anonymous).
The deadline for submitting a nomination is June 5, 2026. We’ll announce the winner later this year, and share what makes this retailer exceptional in our September 2026 issue.
Previously, the honor has gone to Kimberton Whole Foods, Cambridge Naturals, Organic Marketplace, Fresh Thyme Market, Marlene's Market & Deli, Weavers Way, and Rainbow Blossom.
