New York, NY—Plant-Based World Expo is gearing up for its annual Plant Based World Expo North Americ, which will take place September 11-12. The organization recently announced two keynote speakers: Jay Margolis, CEO of SPINS, and Joseph Saine, Director of Sales of IMPOSSIBLE, will present “Embracing the Plant-Based Plate: Integrating Plant-Based Products into Everyday Meals.” 

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During this discussion, topics around integrating plant-based offerings into today’s consumer landscape will be explored. Attendees will gain knowledge insights, including practical strategies for farthing plant-based products as a brand and within their retail environment. 

A Customer First Approach 

A customer-centric approach will be a highlighted takeaway from the presentation. Attendees will learn how to expand consumer palates by introducing them to a diverse range of appetizing, plant-based offerings. This first-hand knowledge is designed to help brands understand the evolving outlook on plant-based consumption. 

Attendees at Plant Based World Expo North America will have opportunities to connect and network with colleagues in the food and beverage industry. There will be three full theaters with content, and a wide-array of plant-based products on the show floor. 

Learn more about the event here.

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