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One Woman’s Journey to Help Women Clear HPV Infection

“You are your own best advocate. Not your doctor. Not your parent. Not your husband or wife. I encourage everyone to take agency over their experience—whether that’s in your health or your relationship…basically your life.”

February 5, 2026

WholeFoods Magazine Contributor

Sara Lovelady shares the health and career journey of podcast host, social media influencer and mushroom maven Meagan “Mimi” Lindquist.

ABC's HerbTV Debuts on YouTube

The American Botanical Council's portal for videos on botanicals and herbal medicine already has nearly 1.4 million views.

March 2, 2025

Richard Ortega, Associate Editor, WholeFoods Magazine

ABC's new HerbTV already has nearly 1.4 million views with more than 21,000 subscribers.

The Buzz in Natural: January 2025

A roundup of thought-provoking posts we saw on social media!

January 16, 2025

WholeFoods Magazine Staff

Check out our monthly roundup of the latest trends, insights, and industry discussions on social media!

The Buzz in Natural: December 2024

A roundup of thought-provoking posts we saw on social media!

November 21, 2024

WholeFoods Magazine Staff

Check out our monthly roundup of the latest trends, insights, and industry discussions on social media!

The Botanical Boom

Industry insiders weigh in on the latest innovations in botanical ingredients.

June 13, 2024

Jennifer Joseph

Discover what you need to know about sustainable sourcing, trust and transparency promises, and what’s driving consumer demand in botanicals.

SPINS Market Update

Social Media and Current Events Take a Toll on Shoppers’ Health

Doom scrolling, a constant influx of information, and even the blue light from devices are leaving shoppers with an inability to shut off their brain to relax and sleep at night.

November 27, 2023

Haleigh Resetar

In this SPINS Market Update, find out what's trending in the mental wellness space.

Active Aging for Everyone

December 22, 2022

Marissa Fox

“Active aging, by definition, is the process of optimizing opportunities for health, participation, and security in order to enhance the quality of life as people age.” — Trisha Sugarek MacDonald, Bluebonnet Consumers are more tuned into the need to take action to age well, and from a younger age.

Why Marketing Matters Most During a Recession

October 18, 2022

Jane Phelps, CEO, Know Agency

Cutting back your marketing during a recession is the beginning of the end for your brand awareness and customer engagement. When you cut back on your marketing or stop it all together, you quickly disappear. It doesn’t matter how strong your products are or how much brand loyalty you have...

The Social Approach: Diversify How You Connect with Your Community

March 18, 2021

Kurtcia Collazo

The last year has forced us to make many changes to how we operate and navigate this world. Businesses have had to embrace an innovative attitude to make do as the usual drivers of growth such as trade shows, in-store demos, and other in-person events were at the very least...

Food Brand Launches TikTok Competition

March 17, 2021

WholeFoods Magazine Staff

Los Angeles, CA—TRUFF has announced its #HowITRUFFContest, a TikTok competition encouraging foodies to create the next viral recipe using any product from the brand's line of hot sauce, pasta sauce, or mayonnaise. The manufacturer will award the winner $10,000 and match the donation with a contribution to Whole Foods Market's...