beverages | WholeFoods Magazine

Exploring the White Space in the Functional Beverage Market

There are product development opportunities in the immune, brain health categories, Kyowa Hakko surveys show.

April 28, 2023

WholeFoods Magazine Staff

In both the cognitive and immune health markets, functional beverages are emerging as major opportunities for brands.

What's Selling: January 2023

December 22, 2022

WholeFoods Magazine Staff

What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.

Natural Products Industry News Briefs: ADM, Artemis, TriNutra & More

December 21, 2022

WholeFoods Magazine Staff

ADM Receives Sustainability Award ADM received an award in the Environmental Initiatives category of the 2022 SEAL Business Sustainability Awards. It expanded its regenerative agriculture programs. Its programs support farmers across the continent. The award recognizes exceptional environmental leadership. ADM’s 'Providing Economic and Sustainable Solutions Through Regenerative Agriculture' project supports...

7 Cleansing Superfoods & Sips for Liver Health, Energy, Mood and More!

August 25, 2022

Rebecca Viscomi

“Actively supporting the body’s natural detoxification processes allows people to leverage some agency over their well-being in a time when we feel less in control than ever.”– Miguel Gil, Organic India USA Radiant energy, greater resilience to stress, clearer thinking, a healthy weight…these are among the top health goals...

Gat Foods Launches Flavorwatch Natural Flavoring Ingredient

August 11, 2022

WholeFoods Magazine Staff

Gat Foods, part of International Beer Breweries, Ltd. and Israeli start-up Resorcix, Ltd., has launched Flavorwatch. According to the company, this botanical ingredient can prevent Thermophilic Acidophilic Bacteria (TAB) spoilage in clear, fruit-based beverages. The natural flavoring ingredient was designed to deliver a durable sensory experience in high-acid beverages. It...

GNT Introduces Organic Powder Colors for Beverages, Baking

August 10, 2022

WholeFoods Magazine Staff

GNT is growing its EXBERRY Organic line, adding certified organic powder colors to the portfolio. This expansion includes yellow, pink, red, purple, and blue shades. They have been developed to be added to instant beverages, seasonings, and baking mixes. The products are created using edible fruit, vegetables, and plants. They...

Chinova Bioworks Launches Natural Preservation Ingredient

August 10, 2022

WholeFoods Magazine Staff

Chinova Bioworks has announced the launch of Mycobrio, a dual functioning mushroom-derived fining agent and natural preservation ingredient for alcoholic and nonalcoholic beverages. Mycobrio is a natural liquid chitosan fiber extract derived from the stems of white button mushrooms. The ingredient is designed to replace synthetic and animal derived fining agents...

Study: Active Consumers Prefer High-Protein Foods, Beverages

July 1, 2022

Marissa Fox

Sønderhøj, Denmark—A majority of mainstream consumers preferr protein-dense foods for active nutrition. That's according to a global study, conducted by Arla Food Ingredients. Researchers set out to better understand consumer purchasing habits around sports and active nutrition. Arla Food Ingredients established three consumer categories varying on the topics of exercise, nutrition, and...

5 Trends Spotted at Expo West 2022

March 24, 2022

Maggie Jaqua

The best part of being back at Expo West? Seeing so many of you! A reported 2,700 exhibitors and over 57,000 registered attendees gathered in Anaheim, CA, from March 8-12 for the return of Natural Products Expo West, and many shared the same sentiment: Reconnecting with industry colleagues was the...

ECRM Trends to Watch: Winter Beverage Program

February 17, 2022

Nancy Trent

It was fun to see the beverage trends before they hit the shelves during ECRM’s Winter Beverage program, held virtually in February of 2022. Shoppers want eco, socially conscious brands and innovative packaging. They are also seeking healthier alternatives. Beverage companies are meeting their demands. “Everyone wants to know what...