post workout - Page 1 | WholeFoods Magazine

Powered Up Performance

Industry insiders weigh in on the trends driving growth in the sports and active nutrition market —and share how retailers can gain a competitive edge.

February 21, 2026

Jennifer Joseph

Discover the trends driving growth in the sports and active nutrition market. Plus! 4 Secrets to Selling Active Nutrition.

Lubrizol Unveils a Melt-in-your-Mouth Magnesium Prototype.jpg

Lubrizol Introduces Magnesium Solutions

October 28, 2024

Rebecca Viscomi

The new prototype by Lubrizol is a magnesium formula intended to support those with an active lifestyle.

Optimum Nutrition Launches Plant Protein Powder

November 9, 2022

WholeFoods Magazine Staff

Optimum Nutrition (ON) has launched Gold Standard 100% Plant Protein powder, designed to support athletes and active individuals looking for plant-based options. The protein is a blend of pea, rice, and fava bean protein, for 24 grams of 100% plant protein per serving. The powder also delivers 9 essential amino...

Workout Recovery Ingredient

May 6, 2022

WholeFoods Magazine Staff

Zeus Hygia has announced the release of Gremin, a sports recovery ingredient. Targeted as a post-workout and competition recovery ingredient, it contains dual polyphenols, chlorogenic acid, and curcuminoids. The ingredient is aimed at helping to manage muscle pain, enhance muscle injury recovery, and aid in controlling inflammation brought on by...

Key Updates in Sports Nutrition

August 17, 2016

Sebastian Krawiec

Sports nutrition and energy supplements are sure to be some of your best-selling products and important parts of your inventory. According to the Council for Responsible Nutrition’s 2015 Consumer Survey, 25% of customers across both genders are purchasing sports supplements in addition to standard vitamins and minerals (1). This is...