Optimum Nutrition (ON) has launched Gold Standard 100% Plant Protein powder, designed to support athletes and active individuals looking for plant-based options. The protein is a blend of pea, rice, and fava bean protein, for 24 grams of 100% plant protein per serving. The powder also delivers 9 essential amino acids and a blend of vitamins and minerals, including vitamins A, B, C, D, & E and calcium and zinc. It comes in two flavors: Rich Chocolate Fudge and Creamy Vanilla. ON has partnered with Erin Andrews and Tunde Oyeneyin, who both use the 100% Plant Protein. The product can be used in the morning or before and after a workout.