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Home » Authors » Kaylynn Chiarello-Ebner
Kaylynn Chiarello-Ebner

Kaylynn Chiarello-Ebner

kaylynnebner@wfcinc.com
Articles

ARTICLES

Editorial 61

The Right to Know

February 17, 2012
Kaylynn Chiarello-Ebner
I’m going to give you 60 seconds to tell me the following: the name of the fifth largest U.S. state, the year James Madison stepped into office as president and how many stories comprise the Empire State Building. If you’re sitting within arm’s reach of a smart phone, tablet...
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Diabetes 6

Diabetes: Drastic Times Call for Preventative Measures

January 19, 2012
Kaylynn Chiarello-Ebner
How preventative care can help fix a multibillion-dollar problem.While some of us may have a sweet tooth, the cells in our bodies definitely do not. Our cells naturally use a certain amount of glucose for fuel, but they’re not so keen on sweet-stuff overload. Consistently high levels of sugar in...
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Editorial 60

A Tale of Two Headlines

January 18, 2012
Kaylynn Chiarello-Ebner
In today’s natural products industry, some say it is the best of times, and others, the worst of times. We have reached new heights in creative product development. Many natural and organic products have never tasted better or have been as good for our bodies. Companies are greening—not green...
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Trade assoc 3

Trade Associations Round Table

December 20, 2011
Kaylynn Chiarello-Ebner
Lessons Learned from FDA’s NDI Draft Guidance December 2, 2011 has come and gone. Now, the natural products industry holds its collective breath to see how the U.S. Food and Drug Administration (FDA) will respond to the comments filed in reaction to its proposed guidance for industry on new dietary...
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Raw materials 10

NDIs Through the Eyes of Suppliers

December 20, 2011
Kaylynn Chiarello-Ebner
The NDIs guidance could have a profound effect on supplier–marketer relationships.In July, the U.S. Food and Drug Administration (FDA) made public a proposed guidance for new dietary ingredients (NDIs) that are included in supplements. Though the document is aimed at finished product manufacturers, it could have a profound affect on...
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Editorial 59

Eating Omega-Rich Humble Pie

December 19, 2011
Kaylynn Chiarello-Ebner
Were you like the millions of Americans who rang in the New Year by making a resolution for 2012? Funny thing about those resolutions. They rarely make it to the spring. Here’s a resolution I challenge you to keep: Get to know that person staring back at you in the...
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Survey 14

34th Annual Retailer Survey: 2011

November 18, 2011
Kaylynn Chiarello-Ebner
2011 has been another ride on the financial roller coaster. Anyone who has not felt the tremors, bumps and absolute death drops of the economy is extremely lucky. The same is true of small and large businesses alike, even though there are some rays of hope breaking through the cloudy...
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Editorial 58

1986

November 17, 2011
Kaylynn Chiarello-Ebner
In 1986, Top Gun and Crocodile Dundee were hot on the Silver Screen. Americans bought countless cassettes and records of the hit song, “That’s What Friends Are For.” And for many of the participants in the 2011 WholeFoods Retailer Survey, it was right around the time they got their start...
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Editorial 57

Getting to Know Who’s Who

October 27, 2011
Kaylynn Chiarello-Ebner
Welcome to the 2011 edition of the WholeFoods Who’s Who of Manufacturers and Suppliers, the only reference tool of its kind in the natural products industry. On our eDirectory, you will find listings of hundreds of companies and thousands of individuals who work for these companies. Using this directory, you’ll...
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Gluten 4

Allergen-Free for All

October 21, 2011
Kaylynn Chiarello-Ebner
Tips for marketing to those with food sensitivities. About 12 million Americans have food allergies (1). That’s roughly the populations of New York City and Los Angeles combined. Throw in the number of Americans with intolerances to gluten (at least three million) and lactose (40–50 million), and we’d more than...
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View All Articles by Kaylynn Chiarello-Ebner
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