In 2016, the natural products industry continued to grow and make headlines. The U.S. Food and Drug Administration (FDA) created the Office of Dietary Supplement Programs, elevating nutritional supplements’ status within the agency. FDA also seized kratom, a coffee-related nutrient, claiming it a “new dietary ingredient” not marketed before the...
The natural products industry is composed of a truly incredible group of people. Over the years, I’ve heard tons of amazing stories about entrepreneurs and thought-leaders who are determined to reach the peak of the mountain—no matter how steep the climb may be. The goal? To initiate positive change in...
[vc_row][vc_column][vc_column_text]Did you know that more than 29 million Americans have diabetes (1)? That’s more than 9% of the total population. The numbers climb every year with approximately 1.4 million Americans diagnosed with diabetes every year (1). With numbers like these, it’s no wonder why many consumers want to support healthy...
[vc_row][vc_column][vc_column_text]Just like the body needs high-quality nutrients to function at its best, the mind and soul need inspiration. To me, inspiration is the single most important factor in our ability to achieve a healthy mix of happiness and productivity, both at home and professionally. Luck, talent and determination all play...
Interesting product idea? Check. Perfect formulation? Check. Great marketing plan? Check. Distribution? Check. Millions of dollars worth of analytical and manufacturing equipment at the ready? Uh…no. Many companies have everything it takes to market a fabulous natural product—everything except the manufacturing equipment. No machines? No problem, as hundreds of qualified...
As the WholeFoods team closes out this month’s issue, we are already setting up for our November coverage. In preparation, I’ve been researching a lot about my next feature—blood sugar support—and I’ve come to a conclusion. I really dislike the term “lifestyle disease.” Here’s why. The Choice To Be Diabetic?...
Thanks to the rise of the whole-food movement, fruit and vegetable powders are in stronger demand than ever before. They can deliver gorgeous, vibrant colors and delicious flavors to powdered supplements, ready-to-drink beverages, snack foods, cereals and more. In addition, dehydrated powders get points for some practical attributes, such as...
In a fairly muted event, without much pomp and circumstance, President Barack Obama signed into law a bill that affects every single American—whether they realize it or not. The new federal law requires all food packaging to indicate whether it contains genetically modified organisms (GMOs). While a cursory look at...
[vc_row][vc_column][vc_column_text]Women are said to have 70–80% of the buying power in this country (1). What are you doing to make your store and its offerings appealing to them? Make sure your staff is up to date on women’s top health concerns and are prepared to help female shoppers make good...
[vc_row][vc_column][vc_column_text]Personal care products are not always a breeze to sell. Shoppers need instructions for use (often custom for their lifestyle), products need to marry well together, consumers want tangible benefits they can see (tomorrow, if possible) and the price has to make sense. On top of that, there are several...
