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Home » Topics » Natural Health News

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Assorted botanical and herbal ingredients

10 Macro Trends from SupplySide West 2023

Ingredient suppliers showcase the latest science, consumer insights, and more to drive innovation in 2024.
December 18, 2023
WholeFoods Magazine Staff

More than 1,400 exhibitors gathered in Las Vegas for the 2023 edition of SupplySide West (SSW) and Food ingredients North America (FiNA) to showcase their latest science and innovations. Find out what's new and what's next.


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Sustainable Food Summit 2024 to Focus on Move to Circularity

The summit will be broken up into four key topics: regenerative agriculture, upcycling, biodiversity, and marketing.
December 15, 2023
Rebecca Viscomi

The summit, being held in January, will focus on the move to circularity in the food industry. 


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12 Predictions for 2024 Top Trends from Natural Grocers

The retailer forecasts up-and-coming products and practices just in time for the year ahead.
December 15, 2023
WholeFoods Magazine Staff

Natural Grocers forecasts up-and-coming products and practices just in time for 2024.


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Hand holding drawing virtual lightbulb with brain on bokeh background for creative thinking idea and innovation concept.

Research Updates: Bone Health, Mental Wellness, Detoxification, Longevity & More

Get the latest science overviews from companies in the natural products industry, including Gencor, Balchem, Gnosis, and other industry leaders.
December 14, 2023
Maggie Jaqua, Content Director

Natural products ingredient suppliers share the science on branded ingredients to help support wellbeing.



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9 Food and Nutrition Mega-Trends for 2024 & Beyond

These emerging food, beverage and nutrition macro trends will shape the industry in 2024 and beyond, according to a new report from Prinova.
December 12, 2023
Maggie Jaqua, Content Director

To identify where the opportunities are, and to help customers create innovative, new products, Prinova created a future-facing framework that identifies the most important emerging trends.


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A glass of milk and Christmas cookies on the table against the background of bokeh lights

Survey: U.S. Adults Plan to Be Kinder to the Planet This Holiday Season

One in two Americans buy products from companies that take steps to reduce environmental impact.
December 11, 2023
WholeFoods Magazine Staff

U.S. adults say they are planning to be kinder to the planet this holiday season include recycling more (40%), opting for reusable/no gift wrapping (23%), limiting travel, or opting for carbon offset travel (17%), and composting (14%).


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Natural Products Industry News Briefs: "Organic Oscars," PLT, Alkemist Labs & More!

What's new in the natural products industry? Catch up on all the latest news.
December 9, 2023
WholeFoods Magazine Staff

From expansions to certifications to partnerships, read up on all the latest natural products industry news!


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 Peach+ is dsm-firmenich's 2024 “Flavor of the Year.”
2024 Trends

2024 Flavor of the Year: Peach+

dsm-firmenich collected data informed by cultures around the world, looking at trends in culinary, fashion, beauty, and other categories, to select its annual flavor of the year.
December 8, 2023
Rebecca Viscomi

 The announcement of Flavor of the Year comes after PANTONE named peach the 2024 Color of the Year. 


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Mushrooms 696x464

FDA Issues Interim Response to Nammex Citizen Petition on Mushroom Product Labeling

December 8, 2023
WholeFoods Magazine Staff

Nammex is requesting that FDA  "address the mislabeling of dietary supplements and functional foods as 'mushroom' or containing 'mushrooms' when they contain other fungal parts, and do not contain 'mushrooms' as claimed, or fail to disclose added grain ingredients."


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Vitamins and supplements. Variety of vitamin tablets in a jar on a texture background.Multivitamins with fresh and healthy fruits.
Breaking News

NPA Litigation Asserts NY’s Dietary Supplement Prohibition is Unconstitutional

“Governor Hochul’s decision to flip-flop and cave to anti-supplement charlatans is evidence she cares more about politics than New Yorkers ability to stay healthy,” said NPA's Daniel Fabricant, Ph.D.
December 5, 2023
Maggie Jaqua, Content Director

The Natural Products Association (NPA) has filed a complaint in the U.S. District Court for the Eastern District of New York on December 4, 2023, asserting that the law is unconstitutional. 


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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