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      <title>SRI-81 Shatavari Receives Health Canada NPN</title>
      <description>Explore the approved health claims for this branded botanical ingredient and what they mean for product development.</description>
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        <![CDATA[<p><span data-olk-copy-source="MessageBody">Explore the approved health claims for this branded botanical ingredient and what they mean for product development.</span>
</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18060</guid>
      <pubDate>Mon, 13 Jul 2026 11:57:47 -0400</pubDate>
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      <title>MAHO Announces 2026 Summer Splash Convention &amp; MAHO Expo</title>
      <description>MAHO has announced the educational programming lineup for their 2026 MAHO Summer Splash Convention &amp; MAHO Expo.</description>
      <content:encoded>
        <![CDATA[<p>MAHO has announced the educational programming lineup for their 2026 MAHO Summer Splash Convention & MAHO Expo.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18059</guid>
      <pubDate>Fri, 10 Jul 2026 08:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18059-maho-announces-2026-summer-splash-convention-and-maho-expo</link>
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      <title>Regulatory Roundup: Age Restriction Law Challenge, Protein Powder Investigation, DEA 7-OH Action &amp; Herbal Tincture Victory</title>
      <author>info@wfcinc.com</author>
      <description>CRN's Supreme Court challenge, Texas' protein powder investigation, DEA's action on synthetic 7-OH, and New Hampshire's herbal tincture victory highlight the latest regulatory developments shaping the dietary supplement and natural products industry.</description>
      <content:encoded>
        <![CDATA[<p data-end="5812" data-start="5562" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">CRN's Supreme Court challenge, Texas' protein powder investigation, DEA's action on synthetic 7-OH, and New Hampshire's herbal tincture victory highlight the latest regulatory developments shaping the dietary supplement and natural products industry.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18055</guid>
      <pubDate>Tue, 07 Jul 2026 11:07:32 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18055-regulatory-roundup-age-restriction-law-challenge-protein-powder-investigation-dea-7-oh-action-and-herbal-tincture-victory</link>
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      <title>The WholeFoods Magazine 2026 Retailer of the Year Is...</title>
      <description>Join us in honoring Mastel's Health Foods, a natural products retailer with an enduring commitment to education, personalized service, and community-centered retailing that has spanned nearly six decades.</description>
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        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; caret-color: rgb(0, 0, 0); display: inline !important; float: none;">Join us in honoring Mastel's Health Foods, a natural products retailer with an enduring commitment to education, personalized service, and community-centered retailing that has spanned nearly six decades.</span></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18051</guid>
      <pubDate>Thu, 02 Jul 2026 09:32:30 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18051-wholefoods-magazine-2026-retailer-of-the-year-is</link>
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      <title>UNPA Ceasing Operations in 2026</title>
      <description>United Natural Products Alliance plans to shut down trade association at end of the year.</description>
      <content:encoded>
        <![CDATA[<p>United Natural Products Alliance plans to shut down trade association at end of the year.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18048</guid>
      <pubDate>Tue, 30 Jun 2026 11:47:54 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18048-unpa-ceasing-operations-in-2026</link>
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      <title>Natural Products News Briefs: AHPA, ADM &amp; More</title>
      <description>Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</span></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18025</guid>
      <pubDate>Tue, 30 Jun 2026 09:45:18 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18025-natural-products-news-briefs-ahpa-adm-and-more</link>
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      <title>The Ashwagandha Standards Alliance Responds to India's Ashwagandha Regulations</title>
      <description>Amid ongoing debate over India’s ashwagandha regulations, a group of key industry contributors have joined together to provide a credible voice on quality and science.</description>
      <content:encoded>
        <![CDATA[<p>&nbsp;Amid ongoing debate over India’s ashwagandha regulations, a group of key industry contributors have joined together to provide a credible voice on quality and science.</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18046</guid>
      <pubDate>Fri, 26 Jun 2026 09:00:28 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18046-the-ashwagandha-standards-alliance-responds-to-indias-ashwagandha-regulations</link>
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      <title>CRN's 2026 Day on the Hill Advances Dietary Supplement Policy Priorities</title>
      <author>info@wfcinc.com</author>
      <description>CRN's 2026 Day on the Hill brought supplement industry leaders to Capitol Hill to advocate for HSA/FSA access, regulatory consistency, and science-based nutrition policy.</description>
      <content:encoded>
        <![CDATA[<p data-end="212" data-start="42">CRN's 2026 Day on the Hill brought supplement industry leaders to Capitol Hill to advocate for HSA/FSA access, regulatory consistency, and science-based nutrition policy.</p>
<h3 data-section-id="1pqwp67" data-start="214" data-end="235"></h3>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18045</guid>
      <pubDate>Mon, 22 Jun 2026 09:55:05 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18045-crns-2026-day-on-the-hill-advances-dietary-supplement-policy-priorities</link>
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      <title>Natural Products News Briefs: Sabinsa, Layn, JAMBAR &amp; More</title>
      <description>Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</span></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18037</guid>
      <pubDate>Sun, 21 Jun 2026 15:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18037-natural-products-news-briefs-sabinsa-layn-jambar-and-more</link>
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      <title>Challenge Accepted: How ADM is Solving the Industry's Toughest Formulation Questions</title>
      <description>With its lineup of ingredients and solutions to meet the needs of the food, beverage, health and wellness industry, ADM has invested in a team and facility to strengthen its sensorial and nutritional reformulation capabilities.</description>
      <content:encoded>
        <![CDATA[<p>With its lineup of ingredients and solutions to meet the needs of the food, beverage, health and wellness industry, ADM has invested in a team and facility to strengthen its sensorial and nutritional reformulation capabilities. </p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18041</guid>
      <pubDate>Sat, 20 Jun 2026 17:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18041-challenge-accepted-how-adm-is-solving-the-industrys-toughest-formulation-questions</link>
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/06/22/ADM_Reformulation_12.webp?t=1782152579" type="image/jpeg" medium="image" fileSize="106618">
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/06/22/ADM_Reformulation_25.webp?t=1782152616" type="image/jpeg" medium="image" fileSize="90795">
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/06/22/ADM_Reformulation_1.webp?t=1782149684" type="image/jpeg" medium="image" fileSize="117697">
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/06/22/ADM_Reformulation_9.webp?t=1782152567" type="image/jpeg" medium="image" fileSize="123762">
        <media:title type="plain">ADM_Reformulation_9.jpg</media:title>
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/06/22/ADM_Reformulation_14.webp?t=1782152604" type="image/jpeg" medium="image" fileSize="125186">
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      </media:content>
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    <item>
      <title>Research Updates: Heart Health, Weight Management, Men's Health &amp; More</title>
      <author>info@wfcinc.com</author>
      <description>From microbiome-targeted solutions to omega fatty acids, NAD+ preservation, and plant-based proteins, a wave of new clinical and peer-reviewed research is reshaping how functional ingredients are studied, positioned, and applied across gut, metabolic, cardiovascular, and healthy aging categories.</description>
      <content:encoded>
        <![CDATA[<p data-end="342" data-start="0" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">From microbiome-targeted solutions to omega fatty acids, NAD+ preservation, and plant-based proteins, a wave of new clinical and peer-reviewed research is reshaping how functional ingredients are studied, positioned, and applied across gut, metabolic, cardiovascular, and healthy aging categories.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18036</guid>
      <pubDate>Fri, 19 Jun 2026 09:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18036-research-updates-heart-health-weight-management-mens-health-and-more</link>
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      <title>Research Updates: Oral Health, Healthspan, Performance, &amp; More</title>
      <author>info@wfcinc.com</author>
      <description>From metabolic health to cognitive support and gut wellness, the latest research offers fresh insights into ingredient innovation across the nutraceutical industry.</description>
      <content:encoded>
        <![CDATA[<p data-end="721" data-start="503" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">From metabolic health to cognitive support and gut wellness, the latest research offers fresh insights into ingredient innovation across the nutraceutical industry.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18032</guid>
      <pubDate>Mon, 15 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18032-research-updates-oral-health-healthspan-performance-and-more</link>
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    <item>
      <title>Milestone Celebration: NCG Members Turning 50 </title>
      <description>Find out how local natural grocer co-op's are celebrating milestones with specially planned community events.</description>
      <content:encoded>
        <![CDATA[<p>Find out how local natural grocer co-op's are celebrating milestones with specially planned community events.&nbsp;</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18031</guid>
      <pubDate>Sat, 13 Jun 2026 15:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18031-milestone-celebration-ncg-members-turning-50</link>
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    <item>
      <title>SaveNaturally Announces Partnership with Threshold Enterprises</title>
      <description>The collab offers natural brands a powerful solution to accelerate on-shelf sales velocity and optimize retail growth.</description>
      <content:encoded>
        <![CDATA[<p>The collab offers natural brands a powerful solution to accelerate on-shelf sales velocity and optimize retail growth.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18034</guid>
      <pubDate>Fri, 12 Jun 2026 15:15:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18034-savenaturally-announces-partnership-with-threshold-enterprises</link>
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    <item>
      <title>Research Updates: Pet Longevity, Metabolic Health, Stress Relief &amp; More</title>
      <author>info@wfcinc.com</author>
      <description>Natural products industry companies share overviews on the latest research on their dietary supplement branded ingredients and formulations to support overall health and well-being.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Natural products industry companies share overviews on the latest research on their dietary supplement branded ingredients and formulations to support overall health and well-being.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18029</guid>
      <pubDate>Thu, 11 Jun 2026 10:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18029-research-updates-pet-longevity-metabolic-health-stress-relief-and-more</link>
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    <item>
      <title>Study Finds KSM-66 Ashwagandha Safe and Well Tolerated at 2,000-mg Daily Over 12 Weeks</title>
      <author>info@wfcinc.com</author>
      <description>A new clinical trial published in Frontiers in Nutrition reports that 2,000 mg daily of KSM-66 Ashwagandha was well tolerated over 12 weeks, with no clinically significant changes in liver, kidney, or thyroid function markers.</description>
      <content:encoded>
        <![CDATA[<div style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;"><div data-message-author-role="assistant" data-message-id="e47ec39f-2623-42ef-b65e-13ad0fa3442d" data-message-model-slug="gpt-5-5" data-turn-start-message="true" tabindex="0"><p data-end="4697" data-is-last-node data-is-only-node data-start="4395">A new clinical trial published in&nbsp;<em data-end="4527" data-start="4503">Frontiers in Nutrition</em>&nbsp;reports that 2,000 mg daily of KSM-66 Ashwagandha was well tolerated over 12 weeks, with no clinically significant changes in liver, kidney, or thyroid function markers.</p></div></div><div style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;"><br></div>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18030</guid>
      <pubDate>Tue, 09 Jun 2026 11:25:05 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18030-study-finds-ksm-66-ashwagandha-safe-and-well-tolerated-at-2-000-mg-daily-over-12-weeks</link>
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        <media:description type="plain">Ashwagandha powder in wooden bowl with Ashwagandha roots on wooden table.</media:description>
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      <title>In Memoriam: John James Mastel Sr., Founder of Mastel's Health Foods</title>
      <description>John Mastel helped build Mastel's Health Foods into a trusted community institution and was a passionate advocate for natural health long before it became mainstream.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">John Mastel helped build <span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Mastel's Health Foods</span>&nbsp;into a trusted community institution and was a passionate advocate for natural health long before it became mainstream.</span>&nbsp;</p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18026</guid>
      <pubDate>Tue, 09 Jun 2026 10:03:26 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18026-in-memoriam-john-james-mastel-sr-founder-of-mastels-health-foods</link>
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      <title>Research Updates: Microbiome Health, Active Nutrition, Nutri-Beauty &amp; More</title>
      <author>info@wfcinc.com</author>
      <description>Natural products industry companies share overviews on the latest research on their dietary supplement branded ingredients and formulations to support overall health and well-being.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Natural products industry companies share overviews on the latest research on their dietary supplement branded ingredients and formulations to support overall health and well-being.</span></p>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/18028</guid>
      <pubDate>Mon, 08 Jun 2026 15:16:40 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18028-research-updates-microbiome-health-active-nutrition-nutri-beauty-and-more</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2025/Research-gettyImages-2184422669.webp?t=1780946197" type="image/jpeg" medium="image" fileSize="1797537">
        <media:title type="plain">Research-gettyImages-2184422669.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Vitafoods Europe 2026: The Trends Defining the Future of Nutraceuticals</title>
      <author>info@wfcinc.com</author>
      <description>Vitafoods Europe hosted a record-breaking number of attendees, coming together to identify the emerging trends and advancements of the nutraceutical industry.</description>
      <content:encoded>
        <![CDATA[<p>Vitafoods Europe hosted a record-breaking number of attendees, coming together to identify the emerging trends and advancements of the nutraceutical industry.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18001</guid>
      <pubDate>Fri, 05 Jun 2026 12:56:41 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18001-vitafoods-europe-2026-the-trends-defining-the-future-of-nutraceuticals</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-1936811076.webp?t=1780684856" type="image/jpeg" medium="image" fileSize="7180878">
        <media:title type="plain">GettyImages-1936811076.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Natural Products News Briefs: Chobani, Clasado, Nichols Farms &amp; More</title>
      <description>Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18005</guid>
      <pubDate>Fri, 05 Jun 2026 12:36:44 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18005-natural-products-news-briefs-chobani-clasado-nichols-farms-and-more</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-1156197814.webp?t=1780677882" type="image/jpeg" medium="image" fileSize="3288083">
        <media:title type="plain">GettyImages-1156197814.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Lavender Essential Oils on Amazon: Testing Reveals Authenticity and Adulteration Concerns</title>
      <author>info@wfcinc.com</author>
      <description>NOW Foods evaluated 28 lavender essential oil products purchased on Amazon using GC-MS/FID testing and reported that only three met ISO standards for authentic Lavandula angustifolia oil without evidence of adulteration.</description>
      <content:encoded>
        <![CDATA[<p data-end="859" data-start="637" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">NOW Foods evaluated 28 lavender essential oil products purchased on Amazon using GC-MS/FID testing and reported that only three met ISO standards for authentic&nbsp;<em data-end="821" data-start="797">Lavandula angustifolia</em>&nbsp;oil without evidence of adulteration.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18020</guid>
      <pubDate>Sat, 30 May 2026 07:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18020-lavender-essential-oils-on-amazon-testing-reveals-authenticity-and-adulteration-concerns</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/29/Lavender-Essential-Oil-GettyImages-1126209191.webp?t=1780145460" type="image/jpeg" medium="image" fileSize="1576193">
        <media:title type="plain">Lavender-Essential-Oil-GettyImages-1126209191.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>Dietary Supplement Access Act: New Bill Would Let Americans Use HSAs and FSAs for Dietary Supplements</title>
      <description>Bipartisan legislation introduced in Congress would expand access to dietary supplements by allowing eligible products to be purchased through HSAs, FSAs, and HRAs, a move supporters say better aligns federal policy with preventive health practices.</description>
      <content:encoded>
        <![CDATA[<p><span style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px; display: inline !important; float: none;">Bipartisan legislation introduced in Congress would expand access to dietary supplements by allowing eligible products to be purchased through HSAs, FSAs, and HRAs, a move supporters say better aligns federal policy with preventive health practices.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18021</guid>
      <pubDate>Fri, 29 May 2026 18:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18021-dietary-supplement-access-act-new-bill-would-let-americans-use-hsas-and-fsas-for-dietary-supplements</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/29/Nutritional-Supplements-GettyImages-2262331662.webp?t=1780099082" type="image/jpeg" medium="image" fileSize="1023313">
        <media:title type="plain">Nutritional-Supplements-GettyImages-2262331662.jpg</media:title>
      </media:content>
    </item>
    <item>
      <title>National Vitamin Company Enters a New Era With Kingdomway</title>
      <description>After 50 years of business, National Vitamin Company starts a new chapter under the direction of Kingdomway Group.</description>
      <content:encoded>
        <![CDATA[<p>After 50 years of business, National Vitamin Company starts a new chapter under the direction of Kingdomway Group.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17989</guid>
      <pubDate>Fri, 29 May 2026 08:00:18 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17989-national-vitamin-company-enters-a-new-era-with-kingdomway</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-2238207002.webp?t=1780056125" type="image/jpeg" medium="image" fileSize="16412577">
        <media:title type="plain">GettyImages-2238207002.jpg</media:title>
      </media:content>
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    <item>
      <title>June 2026 People News</title>
      <description>Get updated on the latest career advancements including new hires, awards and honors, within the natural products industry.</description>
      <content:encoded>
        <![CDATA[<p>Get updated on the latest career advancements including new hires, awards and honors, with<span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">in the natural products industry.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17967</guid>
      <pubDate>Thu, 28 May 2026 08:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17967-june-2026-people-news</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-2255407020.webp?t=1779970234" type="image/jpeg" medium="image" fileSize="3441587">
        <media:title type="plain">GettyImages-2255407020.jpg</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/Butter-Buds-Rosaura-Quesada.webp?t=1779909209" type="image/jpeg" medium="image" fileSize="111188">
        <media:title type="plain">Rosaura Quesada</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/EzraJones.webp?t=1779909272" type="image/jpeg" medium="image" fileSize="46224">
        <media:title type="plain">Ezra Jones</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/SebastianJakob.webp?t=1779909254" type="image/jpeg" medium="image" fileSize="78003">
        <media:title type="plain">Sebastian Jakob</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/DanRyan.webp?t=1779909238" type="image/jpeg" medium="image" fileSize="111226">
        <media:title type="plain">Dan Ryan</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/BuckFoley.webp?t=1779909232" type="image/png" medium="image" fileSize="167751">
        <media:title type="plain">Buck Foley</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/SchumanFamily.webp?t=1779909216" type="image/jpeg" medium="image" fileSize="164454">
        <media:title type="plain">Ian Schuman (L), Allison Schuman (C), Keith Schuman (R)</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/PavitraViswanath.webp?t=1779909293" type="image/jpeg" medium="image" fileSize="500598">
        <media:title type="plain">Pavitra Viswanath</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/MadhuSubramanian.webp?t=1779909225" type="image/png" medium="image" fileSize="594450">
        <media:title type="plain">Madhu Subramanian</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/LizzyFlanagan.webp?t=1779909246" type="image/jpeg" medium="image" fileSize="647897">
        <media:title type="plain">Lizzy Flanagan</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/AndreasBaller.webp?t=1779909263" type="image/jpeg" medium="image" fileSize="1089123">
        <media:title type="plain">Andreas Baller</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/ABC-EVENT-226.webp?t=1779909314" type="image/jpeg" medium="image" fileSize="1048185">
        <media:title type="plain">Professor Anna-Rita Bilia accepts award</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/LizaPepple.webp?t=1779909280" type="image/jpeg" medium="image" fileSize="1533595">
        <media:title type="plain">Liza Pepple</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/SebastianNummelin.webp?t=1779909303" type="image/jpeg" medium="image" fileSize="1719237">
        <media:title type="plain">Sebastian Nummeline</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/AlejandraGratson.webp?t=1779909199" type="image/jpeg" medium="image" fileSize="1360147">
        <media:title type="plain">Alejandra Gratson</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/PetraEwa.webp?t=1779909192" type="image/jpeg" medium="image" fileSize="2914051">
        <media:title type="plain">Ewa Hudson (L) with Petra Erlandson (R)</media:title>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/27/MaryAnnBoard.webp?t=1779909321" type="image/jpeg" medium="image" fileSize="2471097">
        <media:title type="plain">Mary Ann Nation-Greenwall encircled by WIN members, holding 2026 WIN Heroine Award.</media:title>
      </media:content>
    </item>
    <item>
      <title>Natural Products News Briefs: CRN, TSI, IBN &amp; More</title>
      <description>Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17992</guid>
      <pubDate>Wed, 27 May 2026 10:19:30 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17992-natural-products-news-briefs-crn-tsi-ibn-and-more</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-1041121948.webp?t=1779892234" type="image/jpeg" medium="image" fileSize="1520258">
        <media:title type="plain">GettyImages-1041121948.jpg</media:title>
      </media:content>
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    <item>
      <title>Natural Products News Briefs: FDA @ IFT; AHPA; PLT &amp; More</title>
      <description>Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</description>
      <content:encoded>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 500; letter-spacing: normal; orphans: 2; text-align: start; widows: 2; word-spacing: 0px; display: inline !important; float: none;">Read up on all the latest news in the natural products industry, including new collabs, trade show news, and more.</span></p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18000</guid>
      <pubDate>Wed, 27 May 2026 09:00:00 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18000-natural-products-news-briefs-fda-ift-ahpa-plt-and-more</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-1394947109.webp?t=1779889074" type="image/jpeg" medium="image" fileSize="861441">
        <media:title type="plain">GettyImages-1394947109.jpg</media:title>
      </media:content>
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    <item>
      <title>Expo West 2026 Trend Report: Innovation, Transparency &amp; Functional Wellness</title>
      <author>info@wfcinc.com</author>
      <description>Explore 11 of the biggest trends from Natural Products Expo West 2026, including protein innovation, gut health, GLP-1 support, regenerative products, clean-label foods, and science-backed wellness, plus that ingredient supplier and brands that deliver on the trends.</description>
      <content:encoded>
        <![CDATA[<p data-end="1168" data-start="976" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">Explore 11 of the biggest trends from Natural Products Expo West 2026, including protein innovation, gut health, GLP-1 support, regenerative products, clean-label foods, and science-backed wellness, plus that ingredient supplier and brands that deliver on the trends.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/17956</guid>
      <pubDate>Tue, 26 May 2026 15:05:45 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17956-expo-west-2026-trend-report-innovation-transparency-and-functional-wellness</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/26/Natural-Products-Expo-West-2026-copy.webp?t=1779822360" type="image/jpeg" medium="image" fileSize="9878164">
        <media:title type="plain">Natural-Products-Expo-West-2026.jpeg</media:title>
      </media:content>
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    <item>
      <title>Karnataka High Court Issues Interim Stay on Ashwagandha Leaf Ban </title>
      <description>Following petitions arguing the ban of ashwagandha leaves or extracts that contain leaf in health supplements bypassed formal regulatory amendment procedures under existing food safety frameworks, The Karnataka High Court has issued an interim stay and scheduled a follow-up hearing.</description>
      <content:encoded>
        <![CDATA[<p>Following petitions arguing the ban of ashwagandha leaves or extracts that contain leaf in health supplements bypassed formal regulatory amendment procedures under existing food safety frameworks, The Karnataka High Court has issued an interim stay and scheduled a follow-up hearing.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18003</guid>
      <pubDate>Wed, 20 May 2026 09:33:32 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18003-karnataka-high-court-issues-interim-stay-on-ashwagandha-leaf-ban</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/GettyImages-2260827018.webp?t=1779284303" type="image/jpeg" medium="image" fileSize="16099000">
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    <item>
      <title>NPA Fly-In Day Brings Supplement Industry Priorities to Capitol Hill</title>
      <author>info@wfcinc.com</author>
      <description>NPA members brought key supplement policy priorities directly to lawmakers, including concerns over state-level restrictions and mandatory product listing proposals.</description>
      <content:encoded>
        <![CDATA[<p data-end="1897" data-start="1732" style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;">NPA members brought key supplement policy priorities directly to lawmakers, including concerns over state-level restrictions and mandatory product listing proposals.</p>]]>
      </content:encoded>
      <guid>http://www.wholefoodsmagazine.com/articles/18002</guid>
      <pubDate>Tue, 19 May 2026 08:27:43 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/18002-npa-fly-in-day-brings-supplement-industry-priorities-to-capitol-hill</link>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/NPA-Fly-In-Day-2026.webp?t=1779890469" type="image/jpeg" medium="image" fileSize="114552">
        <media:title type="plain">NPA-Fly-In-Day-2026.jpg</media:title>
        <media:description type="plain">Group photo of attendees at the Natural Products Association 2026 Fly-In Day in Washington, D.C., where dietary supplement industry leaders met with lawmakers to discuss DSHEA reform, FDA oversight, and supplement regulation.</media:description>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/NPA-Fly-In-Day-2026.webp?t=1779890469" type="image/jpeg" medium="image" fileSize="114552">
        <media:title type="plain">NPA-Fly-In-Day-2026.jpg</media:title>
        <media:description type="plain">Group photo of attendees at the Natural Products Association 2026 Fly-In Day in Washington, D.C., where dietary supplement industry leaders met with lawmakers to discuss DSHEA reform, FDA oversight, and supplement regulation.</media:description>
      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/imagem_2026-05-19_114616567.webp?t=1779205810" type="image/png" medium="image" fileSize="2734376">
        <media:title type="plain">imagem_2026-05-19_114616567.png</media:title>
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/imagem_2026-05-19_114629761.webp?t=1779205803" type="image/png" medium="image" fileSize="2540291">
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      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/imagem_2026-05-19_114705696.webp?t=1779205796" type="image/png" medium="image" fileSize="3343241">
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      </media:content>
      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/imagem_2026-05-19_114721657.webp?t=1779205789" type="image/png" medium="image" fileSize="2740546">
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      <media:content url="https://www.wholefoodsmagazine.com/ext/resources/2026/05/19/imagem_2026-05-19_114736035.webp?t=1779205781" type="image/png" medium="image" fileSize="2789941">
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      </media:content>
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    <item>
      <title>FDA Leadership: Marty Makary Resigns, Kyle Diamantas Takes Acting Role</title>
      <author>info@wfcinc.com</author>
      <description>FDA leadership is shifting again as Dr. Marty Makary exits the agency and Kyle Diamantas steps into the acting commissioner role.</description>
      <content:encoded>
        <![CDATA[<div style="caret-color: rgb(0, 0, 0); font-style: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; widows: auto; word-spacing: 0px;"><div data-message-author-role="assistant" data-message-id="e11d85bd-bcc6-4301-b4a3-96ac1f23ceb5" data-message-model-slug="gpt-5-5" data-turn-start-message="true" tabindex="0"><p data-end="206" data-is-last-node data-is-only-node data-start="0">FDA leadership is shifting again as Dr. Marty Makary exits the agency and Kyle Diamantas steps into the acting commissioner role.</p></div></div>]]>
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      <guid>http://www.wholefoodsmagazine.com/articles/17997</guid>
      <pubDate>Fri, 15 May 2026 05:51:01 -0400</pubDate>
      <link>https://www.wholefoodsmagazine.com/articles/17997-fda-leadership-marty-makary-resigns-kyle-diamantas-takes-acting-role</link>
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