At their May 19, 2020, meeting, the Brattleboro, Vermont Selectboard passed a resolution requiring face coverings to be worn by customers and employees in all retail establishments. It was part of an expanded discussion of COVID-19 and business issues. In hindsight, some independent natural products retailers believe they could have...
Sprouts Farmers Market has announced Gilliam Phipps as Senior Vice President, Chief Marketing Officer. Phipps will oversee Sprouts’ marketing, advertising, customer engagement and private label teams and will report directly to CEO Jack Sinclair. With over twenty years of experience, Phipps served as Vice President of Branding, Marketing at The...
A “one size fits all” merchandising strategy won’t work in today’s competitive environment. Retailers who personalize their product assortments will gain a significant competitive advantage. Natural retailers have a unique opportunity to leverage their customer service strategies to personalize the shoppers’ journey and convert occasional customers into loyal shoppers. Strategies...
Note: The views and opinions expressed here are those of the author (s) and contributor (s) and do not necessarily reflect those of the publisher and editors of WholeFoods Magazine. Information in this interview is intended for educational and scientific purposes only. It is not intended as medical or nutritional...
Covington, LA—MitoCarn has partnered with Ingredientsonline.com, a global marketplace for nutritional raw materials and other ingredients, to expand reach of its patented L-Carnitine solutions globally, according to a press release. Ingredientsonline.com provides factory-direct pricing, data on the origin of ingredients, substantial QA/QC documentation and 24/7 real-time access for customers. “Ingredientsonline.com...
Fort Wayne, IN—Berryceuticals specialist Artemis International, Inc., announced that the company is strengthening its partnership with American Botanical Council’s Botanical Adulterants Prevention Program (BAPP) and botanical testing specialists Alkemist Labs in investigating suspicions of adulterated elderberry ingredients entering the U.S. market as raw ingredients and in finished products. “It was...
Kennesaw, GA—A new clinical study demonstrates the effects of ProHydrolase, a proprietary protease enzyme blend from Deerland Probiotics & Enzymes, added to whey protein on post-resistance exercise aminoacidemia (very high uptake of amino acids in the blood). Titled The Effect of ProHydrolase® on the Amino Acid and Intramuscular Anabolic Signaling...
East Windsor, NJ—Sabinsa announced that it has identified mischaracterized amla (Emblica officinalis; aka Indian gooseberry) extract with claims of high levels of natural vitamin C for sale in the marketplace. The announcement explains: Because vitamin C occurs only in trace quantities in amla, it is not economically feasible to isolate...
Denver, CO—Go Mix has partnered with Viva 5 Corporation to deliver a new way to meet surging demand for on-the-go nutrition, according to a press release. Go Mix is a customizable, fully recyclable, ready-to-drink delivery method that provides consumers with targeted mobile nutrition while on the go. This ‘grab-and-go’ technology,...
The natural products industry prides itself on many things—our fight for healthy food, for access to supplements, for a cleaner environment, for cleaner water. We want a future free of toxic chemicals and pollutants. We want to be able to buy food, supplements, and other products that were made without...
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