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Home » superfoods

Articles Tagged with ''superfoods''

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Supplement Highlights

Bloating? Low energy?

There’s a digestive enzyme for that.
March 26, 2026
Richard Ortega, Associate Editor, WholeFoods Magazine

While many brands have pivoted their R&D efforts to focus on ‘biotics offerings, enzymes are unsung heroes of the gut health renaissance. 


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The Grocery Aisle

Globe-Trotting the Flavor Scene

The future of food is “functional, sustainable, theatrical, and unapologetically global.” Take a spin through the international offerings wowing U.S. consumers.
September 25, 2025
WholeFoods Magazine Staff

The future of food is bold, authentic, and global. Consumers crave meaningful flavors with transparency and health, and brands are delivering in delicious ways.


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Twig & Leaf Offers Artemisia Annua Immune Superfood Powder

December 29, 2024
Rebecca Viscomi

Twig Leaf has fomrulated an Immune Superfood Powder blend to promote respiratory health, and more. 


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2024 New Product Review

Wakunaga of America

Kyo-Green® Greens Blend Energy Powdered Drink Mix
November 21, 2024
WholeFoods Magazine Contributor

The latest iteration of Kyo-Green Greens Blend Energy formula is enhanced with barley grass & wheat grass juice powder in addition to standard powder, and has updated packaging




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Wildwonder Functional Beverages

August 17, 2024
Rebecca Viscomi

Wildwonder is the maker of functional beverages for gut health.


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From Lion’s Mane and Probiotics to Chocolates, Functional Food Companies Attempt to Offer Holistic Wellness

The global functional food ingredient market is showcasing considerable growth due to high demand for personalized nutrition plans and dietary solutions.
April 11, 2024
Nandini Roy Choudhury, Client Partner for Food & Beverages, Future Market Insights

Modern consumers, especially young adults, are hungry for food and beverages that not only provide nutrition but also help support their sleep, elevate mood, and help manage stress.


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Struesli Launches Savory Granola Variety

February 10, 2024
Rebecca Viscomi

The Savory + Seed Organic Granola is made with superfoods, including golden flax meal and tiger nut. 


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Big Bold Health Introduces Buckwheat Sprout Powder

December 17, 2023
Rebecca Viscomi

Big Bold Health introduces buckwheat sprout powder, intended to promote gut and microbiome support.


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2023 Trendspotting

Expo West 2023: 25 Trends to Watch

From plant-based proteins to sustainable packaging and so much more, here are some of the major trends we spotted and the brands leading the charge.
May 31, 2023
Nancy Trent

Earlier this year, the natural products industry gathered in Anaheim, CA, for the largest trade show in the naturals space, Natural Products Expo West. From plant-based proteins to sustainable packaging, here are some of the major trends we spotted and the brands leading the charge.


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Nexira Introduces POW(D)ER from Mother Nature

March 5, 2023
Rebecca Viscomi

Nexira has launched POW(D)ER from Mother Nature, a new range of powerful ingredients.


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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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