What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores around the country, rotated from a base of selected stores. The intention is to provide indications of sales trends.

Retailers: Give your store a chance to shine! Participate in our Monthly What's Selling Column

Questions? E-mail: colleenmorrison@wfcinc.com.

Lucky’s Natural Foods, Lake Orion, MI (1,600 ft2)

SUPPLEMENTS: Garden of Life, RAW Protein;
Genesis Today, Green Coffee Bean Extract;
Genesis Today, Raspberry Ketones

FOOD: Chia Seeds (All brands);
Hemp Hearts (All brands);
Udi’s, Sandwich Bread

HBC: NOW Foods, Lavender Oil;
NOW Foods, Peppermint Oil;
NOW Foods, Tea Tree Oil

BEVERAGES: Millennium Products, Inc., GT’s Kombucha;
King Orchards, Cherry Juice Concentrate;
evamor Products, evamor Water

UP & COMING: Moringa (All brands);
Polypeptide Creams (All brands);
Red Palm Oil (All brands)


Health by Choice, New Enterprise, PA (2,900 ft2)

SUPPLEMENTS: Dr. Ron’s Ultra-Pure, Doc’s Best Multivitamin;
Daily Manufacturing, Vitamin D3-5000;
Nutritional Frontiers, X Flame

FOOD: Bob’s Red Mill, 13 Bean Soup Mix;
Starfish, Original Panko Breaded Shrimp;
Mina’s Purely Divine, Chocolate Cake Mix

HBC: Good-Gums, Toothpaste Replacement;
Young Living Essential Oils, Dentarome Plus Toothpaste;
Ultra Aesthetics, MSM Facial Wash

BEVERAGES: Tazo, Iced Black Filterbag Tea;
Clean Foods, Inc., Café Altura Certified Organic Coffee;
REED’S, Culture Club Hibiscus Ginger Grapefruit Kombucha

UP & COMING: Eco Nuts, Soap Nuts;
Moso Natural, Moso Bag;
Soft By Nature, Woolzies


Der Dutch Merchant, Murray, KY (1,700 ft2)

SUPPLEMENTS: New Chapter, Zyflamend;
Ultima Health Products, Ultima Replenisher;
New Chapter, Wholemega Whole Fish Oil;
L.A. Naturals, Vitamin D3 Spray

FOOD: Organic Valley, Pasture Butter;
Heini’s Cheese Chalet, Raw Milk Cheddar Cheese;
Elevation Brands, Blue Horizon Wild Seafood

HBC: Andalou Naturals, Age Defying Thinning Hair System;
Andalou Naturals, Lavender Shea Hand Cream;
French Transit, Crystal Deodorant Body Spray

BEVERAGES: Millennium Products, Inc., GT’s Kombucha;
EnerHealth Botanicals, NutriCafé Organic Performance Coffee

UP & COMING: Zevia, Soda;
Enzymedica, Enzymes (Full line);
New Chapter, Liver Take Care


Bonanza Health Foods, Billings, MT (2,200 ft2)

SUPPLEMENTS: EuroPharma, Terry Naturally Curamin;
Nature’s Way, Liquid Coconut Premium Oil;
Natural-Immunogenics Corp., Sovereign Silver

FOOD: Udi’s, Breads;
Maple Syrup (All brands);
Bob’s Red Mill, Oats

HBC: Nubian Heritage, African Black Soap;
Nubian Heritage, Shea Lotion;
Mineral Fusion, Full line

BEVERAGES: Sundance Beverage, LaCroix Water;
Knudsen & Sons, Just Black Cherry Juice;
Lily of the Desert, Aloe Juices

UP & COMING: Nature’s Way, White Kidney Bean;
Nature’s Way, Alive! Adult Multi-Vitamin Gummies;
Dowd & Rogers Inc., Peanut Powders


Betsy’s Health Foods, Houston, TX (999 ft2)

SUPPLEMENTS: Bluebonnet Nutrition, Ubiquinol;
Nature’s Way, Primadophilus Optima;
Betsy’s Basics, Milk Thistle Extract

FOOD: Xlear, XyloSweet;
Bragg Live Foods, Liquid Aminos;
NOW Foods, Organic Raw Walnuts

HBC: Xlear, Spry Cinnamon Toothpaste;
Aubrey Organics, Rosa Mosqueta Luxurious Moisturizing Lotion;
Nature’s Way, CamoCare Organics Gentle Soy Cleansing Milk

BEVERAGES:  Zevia, Black Cherry Soda;
Raaw Foods International, Cranberry Ginger Juice;
Mountain Valley Spring Company, Water

UP & COMING: New Chapter, Turmeric Force;
Country Life Vitamins, Core Daily-1;
Bluebonnet Nutrition, Herbs


Good Earth Natural Foods, Fairfax, CA (6,000+ ft2)

SUPPLEMENTS: Boiron USA, Oscillococcinum;
HealthForce Nutritionals, Vitamineral Green;
Source Naturals, Wellness Formula

FOOD: Kaia Foods, Alive & Radiant Kale Krunch

HBC: Naprodis, Phybiosis Aromune;
Dr. Hauschka Skin Care, Day Creams;
Dr. Hauschka Skin Care, Rose Body Moisturizer

BEVERAGES: C2O Pure Coconut Water, LLC,
C2O Pure Coconut Water 


Published in WholeFoods Magazine, April 2013