Ashwagandha Adulteration: A Growing Threat to Quality and Trust

Ashwagandha (Withania somnifera), revered in Ayurveda as the “King of Herbs,” has earned recognition as a global adaptogen. However, this rapid rise in demand has inadvertently paved the way for a troubling undercurrent: widespread adulteration.

In recent years, the Ashwagandha sector has seen substantial growth, attributed to extensive scientific research, marketing, and investment efforts surrounding the best-selling ashwagandha root extract, KSM-66. With consumer interest at an all-time high, unscrupulous manufacturers and suppliers have begun to exploit the supply chain by economically substituting root material with significantly cheaper leaf or aerial components. But the issue extends far beyond economics.

This article explores possible solutions to eliminating adulteration.

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