South Plainfield, NJ—Calling all natural products retailers! Every year, natural products retailers can vote for the products that have had the greatest impact on their businesses by filling out an online ballot that makes it easy to make selections for outstanding products in the supplements, foods, personal care, pet products, and lifestyle categories.

Voting has officially opened for WholeFoods Magazine's 2024 Natural Choice Awards!

Cast your votes today! (All votes must be submitted by Monday, February 5, at 12 PM EST.) Natural products retailers who complete the full ballot, selecting their choice in every category, cab be entered to have a $100 donation to Vitamin Angels made in their name. Complete the form with your name and email address to be in the pool for selection. Winner will be selected at random.

Want to know who won Natural Choice Awards last year? Check out the 2023 winners here!