Bloomingdale, IL—In 2017, NOW spearheaded an industry self-policing program of testing unfamiliar brands found on Amazon. Using both internal and external labs including Eurofins, researchers compare results to the packaging claims on supplement and vitamin bottles. NOW has previously tested ALA, phosphatidyl serine, CoQ10, SAMe, and curcumin. In the most recent round...
We’ve long had a history in this industry of unscrupulous and sometimes downright shady operators being able to blend in on store shelves and with consumers. These companies take advantage of clever marketing and positioning opportunities, as well as a lack of needed transparency. This makes it extremely difficult to...
Bloomingdale, IL—NOW Foods has continued its quality testing of brands found on Amazon, this time testing for Glutathione. The results: Brands were overall of a better quality than in NOW’s previous tests, although there were still brands that failed on potency and heavy metal testing. As with prior analyses, NOW...
Click here to listen. I learned a lot in this interview with Dan Chapman. Dan is the founder and CEO of Redd Remedies. I believe you should explore and understand something about the companies you trust. Who do you trust and why do you trust them? This is a...
