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Natural Products News Briefs: Balchem, OTA, Layn Natural Ingredients & More

What's new in natural? Catch up on the latest!

December 11, 2025

Richard Ortega, Associate Editor, WholeFoods Magazine

Read up on all the latest news in the natural products industry.

Clean Program Introduces Energy Boosting Supplement

August 11, 2024

Rebecca Viscomi

Hydrate is the newest supplement by Clean Program, intended to replenish electrolytes and support daily energy.

Egglife Expands Distribution of Sweet Cinnamon Wraps

July 28, 2024

Rebecca Viscomi

Sweet Cinnamon Wraps, produced by Egglife, are now available for distribution in over 400 stores nationwide.

How Sweet Healthy Is!

August 27, 2021

Jennifer Joseph

As the threat of COVID-19 continues to loom, consumers are more motivated than ever to reduce or eliminate processed sugar from their diets: A recent Consumer First survey showed that 87% of consumers are trying to limit their sugar consumption (1). “Consumers are concerned about the negative impact sugar has...

SweetLeaf is Presented with Stevie Award

February 5, 2021

WholeFoods Magazine Staff

Gilbert, AZ—SweetLeaf's Organic Monk Fruit Sweetener Product line has been recognized with a Stevie Award in the New Marketing Solution category. Judged by 9 committees with the organization, over 2,300 nominations were submitted spanning 51 nations. SweetLeaf offers a full line of Organic, Non-GMO, and Kosher Certified granular and liquid...

Monk Fruit Sweetener

January 6, 2021

WholeFoods Magazine Staff

Halo Healthy Tribes has launched Blossom, a Monk Fruit Sweetener. The Blossom Monk Fruit + Erythritol Sweeteners bake just like sugar, the company says. The sweetener is available in Golden Brown, Granulated and Powdered forms. 3434 Edwards Mill Rd. Ste. 112-226, Raleigh, NC 27612, www.halohealthytribes.com...

Sweetener

November 17, 2020

WholeFoods Magazine Contributor

NOW® 244 Knollwood Drive Bloomingdale, IL 60108 NOWFoods.com | Instagram | Twitter | Facebook NOW has a long history of category-leading natural alternative sweeteners, and this organic monk fruit powder with erythritol is no exception. With zero net carbs, zero calories, no aspartame, no sucralose, and no fake stuff of...

Organic Monk Fruit Line

October 8, 2020

WholeFoods Magazine Staff

SweetLeaf has introduced a new Organic Monk Fruit product line of 18 products. With zero calories, carbs, or sugars, the line is available in granular bags and packets, 50ml squeezable organic liquids, and 2-oz organic monk fruit liquid drops. Flavors include: Caramel Macchiato, Orange Passionfruit, Almond Amaretto, French Vanilla, Old...

Sweetening Up

September 24, 2020

Rachel Appleton

[vc_row][vc_column][vc_column_text]With COVID-19 concerns top of mind, more consumers are eating from home—and baking up extra helpings of made-with-love comfort foods. Earlier this year, an AMC Global and OpinionRoute survey revealed that one-third of respondents were baking more than usual during the pandemic, and 20% of those individuals said they’ll continue...

Sugar Alcohol-Free Sweetener

June 19, 2020

WholeFoods Magazine Staff

Good Dee’s has launched a Signature Blend sweetener featuring two simple ingredients and 0 grams net carbs. A 1:1 sugar replacement, Good Dee’s Signature Blend Low-Carb Sweetener is sugar alcohol-free and vegan, featuring a low-calorie combination of allulose and monk fruit. This sweetener is also gluten-, soy-, wheat-, nut-, and...