
Heather Wainer is the owner, Publisher and Vice President of Media at WholeFoods Magazine, a family-owned, woman-led publishing and full-service natural products media company. Heather grew up in the natural products industry, watching her father publish WholeFoods Magazine. After college, Heather joined the WholeFoods Magazine team, and in time took over running the company. She has been instrumental in the growth of WholeFoods Magazine, as well as the newly relaunched WholeFoodsMagazine.com, the WholeFoods Source Book directory, In the Know e-newsletters, and The Natural View podcast. In a joint venture with Industry Transparency Center, Heather helps lead the development and execution of the Naturally Informed virtual conference series, now in its third year. She is also on the board of What’s Up with Supps. www.linkedin.com/in/heather-wainer-1227184

This year WholeFoods is publishing a series on special diets, so we thought it could be useful and informative to try each diet, too. I tackled Keto as our first diet. I started on New Year’s Day--the perfect time to start fresh with a new food formula. I have always had a hard time wrapping my head around eating lots of fat--I felt the same way when I tackled Atkins years ago. But I’ve read a lot about how healthy fats are beneficial. I’m not going to say I never had any bacon--I did, but mostly on weekends. I also used my MCTs and ate a lot of avocado. In the beginning I had trouble figuring out what to eat and found it difficult to cut back my veggies and fruit as I know it is necessary, and I do enjoy those foods. But I started following keto influencers on social media for ideas and recipes. There is a whole world out there, and tapping into it helped.NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.
