WholeFoods Magazine Staff

The editorial team at WholeFoods Magazine has decades of experiences reporting on natural products and dietary supplement industry news, trends, and more. This national business-to-business magazine has been published continuously for more than 40 years (the magazine was founded in 1977, and has been owned by Wainer Finest Communications since 1984). It is the longest-tenured media outlet of its kind in the natural products industry. The editorial focus at WholeFoods Magazine is, and always has been, on informing and educating members of the natural products industry.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.

HempFusion CBD Tinctures Receive USDA Organic Cert.

January 22, 2021

WholeFoods Magazine Staff

Denver, CO—HempFusion Wellness Inc. announced that it has received USDA Organic Certification for its line of CBD tinctures. “Our team has worked meticulously to earn USDA Organic Certification, which supports our commitment to providing consumers with premium and differentiated CBD products as well as new potential distribution points,” said Jason...

Reed's to Give Away Rare Moke Vehicle

January 22, 2021

WholeFoods Magazine Staff

Norwalk, CT—Reed’s Inc. is partnering with Mini Bar Delivery to give away a branded, one-of-a kind Moke vehicle packed with its ginger ale—a total value over $18,000. The Moke is a 20th-century collectible car reinvented with 21st-century green-friendly electric power, available exclusively in the USA. It's street legal, carbon-free and comes with four-seats...

Counter Culture Coffee Earns B Corp Certification, Offers Education Opps

January 22, 2021

WholeFoods Magazine Staff

Durham, NC—Celebrating its 25th year in business, Counter Culture Coffee announced that it has achieved Certified B Corporation status. The brand also released its 2019 Transparency Report, which provides an analysis of their sustainability, price transparency, and carbon footprint measures. “Counter Culture Coffee has been focused on providing exceptional coffee experiences...

Poll: Plant-Based Diets Are on the Rise

January 22, 2021

WholeFoods Magazine Staff

Phoenix, AZ—In a 2,000 person study targeting 2021 eating goals, Sprouts Farmers Market and One Poll found that 54% of Americans are likely to embrace flexitarian diets, reducing meat consumption. Results showed a number of reasons for such interest ranging from health, immunity, environment to simply "feeling better". “The interest in...

People News February 2021

January 22, 2021

WholeFoods Magazine Staff

The sixth CEO in the history of PCC Community Markets is now Suzanne Monford. Monford brings over 30 years of experience in the grocery and restaurant industries spanning from her experiences at The Kroger Company, H-E-B Central Market, H-E-B Grocery, and Andronico’s Community Markets. The Council for Responsible Nutrition (CRN)...

What's Selling February 2021

January 22, 2021

WholeFoods Magazine Staff

What’s Selling is a monthly review of the best-selling products determined from unit sales at six natural products stores rotated from a base of selected stores. The intention is to provide indications of sales trends.

Happy Customer: HiLife Vitamins

January 22, 2021

WholeFoods Magazine Staff

We’re asking customers to share what they love about their local natural products store. This month, the spotlight shines on one shopper’s experience at HiLife Vitamins, in Chatham, NJ. Chatham, NJ resident Sandy Fiore has a list of supplements she takes regularly. As a woman in her 70s, she relies...

February 2021

January 22, 2021

WholeFoods Magazine Staff

Digital Edition Editorial: Feeling Stressed? Tip of the Month: Connecting with Customers: 3 Keys to Social Media Engagement What's Selling Building Resilience with Adaptogens COVID-19 Underscores Importance of Heart Health Insights & Inspiration 3 Keys to a Strong Immune System Vitamin Connection: High-Dose Vitamin C, Dr. Marik's "MATH+" and...

The Natural View: Talking Immunity, Diversity, Sustainability & More

January 22, 2021

WholeFoods Magazine Staff

Immunity, diversity, community, sustainability, food security...Todd Pauli of 24 Stories Marketing and WholeFoods Editor-in-Chief Maggie Jaqua look back on 2020 and discuss key focuses for the industry as we move into 2021. For expanded coverage of these topics and more, check out the January issue of WholeFoods. https://youtu.be/kKMnUswVLRw...

Skin Care Line for Babies

January 20, 2021

WholeFoods Magazine Staff

Earth Baby has introduced a line of non-toxic, gentle, skin and hair care products for babies including shampoo, conditioner, moisturizer, hand sanitizer, bubble bath and lotion. Made from organic fruit and vegetable based ingredients, the line provides moisturization, hydration, and reduces the need for high levels of UV filters, the...