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Home » Authors » Pauline Theeuws

Pauline Theeuws

Articles

ARTICLES

Astaxanthin: What You Need to Know about the King of Carotenoids

June 11, 2015
Pauline Theeuws
The incredible feat of salmon swimming upstream to spawn is a wonder of nature. How do these fish get the energy to battle their way against the rapids? Some say it’s all due to their diet, which is rich in astaxanthin. This red microalgae, which turns a salmon’s flesh pink,...
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Natural Makeup: A Thing of Beauty

March 24, 2015
Pauline Theeuws
How natural makeup goes beyond color with nourishing ingredients.The famous French quote, “Il faut souffrir pour être belle” (“You must suffer to be beautiful”) shouldn’t apply to your makeup. While conventional products may make shoppers feel more attractive, they are wreaking havoc below the surface. If your customers experience eye,...
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The Mane Event

January 19, 2015
Pauline Theeuws
Why shoppers should consider using natural hair care products.Tell hair-conscious shoppers to try the “feel good” test. Ask them to run their fingers through their hair. Does their scalp feel hydrated and their hair soft and smooth? Do they love looking at their shining hair in the mirror? If shoppers...
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Expert Offers Tips for Naming Web Sites

January 12, 2015
Pauline Theeuws
Skokie, IL—Naming a company’s Web site isn't easy. The length, whether to use hyphens, the spelling and more are important considerations.URLs help brand the business and its message and is so important that Todd Pauli of the Shelton Group, based here, suggests choosing one at the same time firms...
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RidgeCrest Herbals: Following the Path to Results for 20 Years

November 25, 2014
Pauline Theeuws
  The herbal dietary supplement market has grown over the years, and right along with it, RidgeCrest Herbals, Inc., Salt Lake City, UT, has developed into one of the most vital herbal supplements makers in the natural products industry. For the past 20 years, the company has used an...
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