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Home » Authors » Lisa Schofield

Lisa Schofield

Articles

ARTICLES

B Corps: Going Above & Beyond

December 17, 2018
Lisa Schofield
There are some things you know are there, making your life—your world, even—a better place. You don’t see them. But you feel them. B Corporations are kind of like that, and we’re shining a spotlight on all their goodness. As retailers of all things good for people and the planet,...
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Ready, Set, Go!

August 14, 2018
Lisa Schofield
Exercise legend Jack La Lanne once asserted, “I do it as a therapy. I do it as something to keep me alive. We all need a little discipline. Exercise is my discipline.” La Lanne was the original fitness guru for the “everyman and everywoman” and pioneered daily exercise at home...
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Femme Vitale

August 21, 2017
Lisa Schofield
As natural health products retailers, this is the time to shine in your communities by serving take-charge women who are concerned about staying healthy and are not hesitant to talk about it. With modern lifestyles growing at warp speed, and the status of insurance coverage for their gender-specific health issues...
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Growing a Healthy Children's Market

July 21, 2017
Lisa Schofield
[vc_row][vc_column][vc_column_text]If you’re of a certain age, you likely remember those metallic-yet-sweet-flavored Flintstones vitamins, as they were pretty much the only children’s multi available. And for the most part, moms didn’t feel we needed anything more — other than making sure we didn’t leave the table without eating our veggies before...
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Immunity from A to Zinc

June 20, 2017
Lisa Schofield
Ah-choo! That’s the usual clarion call for a person to say to himself or herself, “Is it a cold or allergies? And I need to boost my immune system right now!” People don’t call doctors when something signals their immune systems may be off, listing a bit, feeling dull or...
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Cooking with Fire (and Oils)

December 28, 2016
Lisa Schofield
They are everywhere — culinary oils are trending on cooking blogs, magazines and shows. Where once mainstream supermarkets pretty much offered not many more choices than Wesson cooking oil, even these shelves are now sporting artisanal and gourmet oils. “Years ago, most people only thought of olive oil or canola...
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Taking Private Public

November 15, 2016
Lisa Schofield
Americans love to shop—they love to eat and they love to be active. What’s more, they love to save money. And more and more consumers are devoting themselves to store brands (private label) than ever before, in order to achieve and sustain all of these desires. According to recent research...
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Growing a Plant-based Food Nation

November 15, 2016
Lisa Schofield
Humans have been designed to be omnivores. However, just a few days on a meat-based protein diet at the expense of fiber (plants) will lead to almost immediate GI issues:  griping, gas and constipation. This is because the human GI system cannot effectively manage breakdown and assimilation of a meat-heavy...
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Set to “Private”

November 13, 2015
Lisa Schofield
Private label products can be good for a store’s healthWhat’s in a name? If it’s your own store brand, it’s everything. Or, it should be—especially now.     Private Label in Perspective It’s a good bet that the shelves in the supermarket closest to you are weighed down by its...
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Healthy Skinterventions

November 22, 2010
Lisa Schofield
An update about how the HBC category has evolved over the past year.Looking great entails stripping down to build back up. Hygiene and cleanliness is the stripping down of a layer of yesterday’s scented products and the invisible dirt that naturally accumulates, while building back up is the post-cleaning application...
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View All Articles by Lisa Schofield
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