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Organic Purchasers Pinpointed in New Study

January 10, 2020
WholeFoods Magazine Staff
Rockville, MD—The biggest eaters of organic products? Adults under the age of 40, according to a market research study titled “Eating Trends: Generational Food” by Packaged Facts. The two most predominate demographics of organic consumers are those with higher incomes and educational levels, and younger adults of the Gen Z...
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Drinking Tea May Lead to Longer Life, Study Finds

January 10, 2020
WholeFoods Magazine Staff
Beijing, China—Drinking tea at least three times a week is linked with a longer and healthier life, according to a study published in the European Journal of Preventive Cardiology. The analysis included 100,902 participants of the China-PAR project2 with no history of heart attack, stroke, or cancer. They were classified...
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Roasted fruits and veggies

Study Finds Widespread Support for Veganism Among Meat Eaters

January 10, 2020
WholeFoods Magazine Staff
Bath, Somerset, UK—There’s widespread support for the ethics and environmental benefits of veganism and vegetarianism among meat eaters, according to a new study from the University of Bath. The barriers? Taste, price, and convenience. The study, published in Sustainability, found that 73% of meat eaters surveyed considered veganism to be...
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5WPR Report: 68% of Millennials Prefer Finding Products In-Store

January 7, 2020
WholeFoods Magazine Staff
New York, NY—5WPR has released its 2020 Consumer Culture Report, bringing insight into the modern consumer’s motivations, influences, and purchasing habits, along with advice for leveraging this data to best attract and keep customers of all generations. The top finding: Millennials battle temptation all day long, thanks to targeted advertising...
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Pamela's Acquired by Quinoa Corporation

January 7, 2020
WholeFoods Magazine Staff
Golden, CO—Quinoa Corporation, parent company of plant-based foods brand Ancient Harvest, announced the acquisition of the Pamela’s brand in a press release. The acquisition more than doubles the business under Quinoa Corporation’s management, strengthens its ability to expand its retail footprint, and combines the gluten-free formulation expertise and supplier networks...
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New nutrition facts label

FDA Issues Final Guidance for Nutrition Facts Labeling Requirements

January 7, 2020
WholeFoods Magazine Staff
Silver Spring, MD—FDA issued a final guidance to help manufacturers of packaged foods comply with FDA’s updated Nutrition Facts labeling regulations, according to a constituent update. The final guidance addresses serving sizes of foods, including single-serving foods and other foods that can reasonably be consumed at one eating occasion and...
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Vital farms

Vital Farms Launches Food Traceability Program

January 7, 2020
WholeFoods Magazine Staff
Austin, TX—Vital Farms is launching a new food traceability program. This program will allow Vital Farm consumers the ability to go online and view 360° video footage of where their eggs were laid. "We want everyone to enjoy seeing hens doing what they do best – roaming the pasture, foraging...
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Former FDA Official Joins NPA

January 7, 2020
WholeFoods Magazine Staff
Washington, D.C.—The Natural Products Association (NPA) announced in a press release that former FDA official Sibyl Swift, Ph.D., will be the new SVP for Scientific and Regulatory Affairs for the association. Dr. Swift most recently held the position of Associate Director for Research and Strategy at the Office of Dietary...
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ADM Acquires Yerbalatina, Rebrands

January 7, 2020
WholeFoods Magazine Staff
Chicago, IL—ADM announced in a press release that it has acquired Yerbalatina Phytoactives, a natural plant-based extracts and ingredients manufacturer. The company has also updated their corporate identity. Yerbalatina, based in Brazil, uses proprietary cool-drying technology to produce a variety of extracts and ingredients for customers in the food, beverage,...
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Kaneka floradapt gi

Kaneka Probiotic Formula Self-Affirmed GRAS

January 7, 2020
WholeFoods Magazine Staff
Newark, CA—Kaneka Americas Holding, Inc., announced in a press release that the company’s Intensive G.I. probiotic formulation has received self-affirmed Generally Recognized as Safe status in accordance with FDA safety guidelines. Intensive G.I. is part of the Floradapt Probiotic Portfolio, products based on a mechanistic approach to identify optimal strains...
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NOTE: WholeFoods Magazine is a business-to-business publication. Information on this site should not be considered medical advice or a way to diagnose or treat any disease or illness. Always seek the advice of a medical professional before making lifestyle changes, including taking a dietary supplement. The opinions expressed by contributors and experts quoted in articles are not necessarily those of the publisher or editors of WholeFoods.

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